Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Macquarie University
Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Data Manipulation, Spreadsheet Software, Data Transformation, Data Validation, Data Analysis, Pivot Tables And Charts, Automation
Intermediate · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Predictive Modeling, Data Manipulation, Predictive Analytics, Big Data, Data Processing, Data Mining, Data Analysis, Data Science, Data-Driven Decision-Making, Unsupervised Learning, Statistical Analysis, Analytics, No-Code Development, Software Installation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Copywriting, ChatGPT, Lead Generation, Social Media Content, Digital Publishing, Sales Process, Web Content, Marketing Materials, Content Creation, Digital Content, Advertising, Email Marketing, Entrepreneurship, Persona Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Descriptive Statistics, Probability & Statistics, Statistical Hypothesis Testing, Regression Analysis, Statistics, Predictive Modeling, Data Visualization, Statistical Analysis, Data Science, Data Analysis, Statistical Modeling, Histogram, Pandas (Python Package), NumPy, Statistical Inference, Probability, Correlation Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Power BI, Databricks, Data Processing, Data Warehousing, Database Systems, Databases, Cloud Services, Data Architecture, NoSQL, Database Administration, Relational Databases, MySQL, Data Store, SQL, Cloud Storage, Database Management, Data Storage, Data Lakes
Beginner · Specialization · 3 - 6 Months

Alfaisal University | KLD
Skills you'll gain: Production Line, Marketing Effectiveness, Business Metrics, Performance Measurement, Profit and Loss (P&L) Management, Production Management, Market Share, Marketing, Marketing Strategies, Marketing Analytics, Return On Investment, Benchmarking
Beginner · Course · 1 - 4 Weeks
Multiple educators
Skills you'll gain: Unit Testing, Data Structures, Event-Driven Programming, Interactive Data Visualization, Java, Java Programming, User Interface (UI), Object Oriented Programming (OOP), Debugging, Object Oriented Design, Computer Programming, Cryptography, Software Engineering, Performance Tuning, Encryption, Algorithms, Programming Principles, Data Analysis, Software Design, Problem Solving
Beginner · Specialization · 3 - 6 Months

Board Infinity
Skills you'll gain: Social Media Content, Content Performance Analysis, Brand Awareness, Social Media Strategy, Brand Management, Performance Analysis, Instagram
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Salesforce, Salesforce Development, Marketing Automation, User Experience, Content Management, UI Components, Cloud Development, Customer Service, Cloud Management, Dashboard, Cloud Services, Encryption, Business Strategy
Beginner · Course · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Business Planning, Feasibility Studies, Entrepreneurship, Market Opportunities, Innovation, New Business Development, Business Strategies, Ideation, Business Process, Financial Analysis, Business Operations, Marketing
Mixed · Course · 1 - 4 Weeks

University of Virginia Darden School Foundation
Skills you'll gain: Design Thinking, Customer experience strategy (CX), Marketing Strategy and Techniques, Business Marketing, Customer Relationship Management, Marketing Analytics, Business Strategy, Change Management, Competitive Intelligence, Responsible AI, Generative AI, Information Privacy, Digital Transformation, Artificial Intelligence, Business Ethics
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Verbal Communication Skills, Contract Negotiation, Trustworthiness, Leadership, Interpersonal Communications, Business Communication, Strategic Communication, Relationship Building, Initiative and Leadership, Professional Networking, Innovation, Growth Mindedness, Personal Development, Optimism
Beginner · Specialization · 1 - 3 Months