Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

Skills you'll gain: Pandas (Python Package), Data Visualization, Matplotlib, Data Manipulation, Exploratory Data Analysis, Data Analysis, Data Visualization Software, Statistical Modeling, Data Science, Seaborn, Descriptive Statistics, Python Programming, Data Cleansing, Programming Principles, Data Structures
Beginner · Course · 1 - 3 Months

Universidad de los Andes
Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, New Product Development, Target Market, Business Marketing, Performance Metric, Business Strategy, Market Opportunities, User Feedback, Innovation
Beginner · Course · 1 - 3 Months

California Institute of the Arts
Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Entrepreneurship, Business Modeling, Service Design, Goal Setting
Beginner · Course · 1 - 3 Months

ESCP Business School
Skills you'll gain: Intercultural Competence, Team Management, Global Marketing, Cultural Sensitivity, Cultural Diversity, Organizational Leadership, People Management, Business Communication, Leadership and Management, Negotiation, Leadership, Human Resources Management and Planning, Marketing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Continuous Monitoring, Risk Management Framework, Security Controls, Cybersecurity, Cyber Risk, Security Management, Information Systems Security, Cyber Security Assessment, Cyber Security Strategy, Cyber Governance, Incident Response, Authorization (Computing), Security Requirements Analysis, Cyber Security Policies, Information Privacy, Information Assurance, Information Systems, Personally Identifiable Information, Data Security, Disaster Recovery
Beginner · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Bash (Scripting Language), Scalability, Computer Systems, Distributed Computing, Linux, Operating Systems, File Systems, Big Data, Performance Testing, Scripting, Command-Line Interface, Performance Tuning, OS Process Management
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Teaching, Educational Materials, Design, Developing Training Materials, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Creative Design, Editing, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Marketing Psychology, Case Studies, Persuasive Communication, Advertising, Marketing Communications, Consumer Behaviour, Decision Making, Marketing Effectiveness, Neurology, Behavioral Economics, Marketing, Psychology, Anatomy, Physiology
Intermediate · Course · 1 - 3 Months

Shanghai Jiao Tong University
Skills you'll gain: Human Factors, Consumer Behaviour, Organizational Leadership, Psychological Evaluations, Psychology, Occupational Safety And Health, Mental Health, Professional Development, Emotional Intelligence, Criminal Investigation and Forensics, Human Development, Market Research, Leadership, Relationship Building, Decision Making, Scientific Methods
Mixed · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Content Management, Digital Content, Target Audience, Content Strategy, Web Content, Digital Media Strategy, Marketing Planning, Content Performance Analysis, Content Creation, Content Marketing, Governance, Auditing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Excel Formulas, Spreadsheet Software, Business Reporting, Data Visualization, Excel Macros, Dashboard, Forecasting, Data Analysis, Data Visualization Software, Predictive Modeling, Data Validation, Productivity Software, Data Entry, Data Management, Financial Modeling, Data Security, Data Integrity, Computer Literacy
Beginner · Specialization · 1 - 3 Months
Skills you'll gain: Embedded Software, C (Programming Language), Embedded Systems, Debugging, Peripheral Devices, Integrated Development Environments, Computer Programming Tools, Development Environment, System Programming, Electronics, Software Development Tools, Hardware Architecture, Data Structures, Electronic Hardware, Microarchitecture, Programming Principles, Performance Tuning, Computer Architecture, Control Systems, Computer Programming
Intermediate · Specialization · 3 - 6 Months