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  • Marketing Fundamentals

Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Planned Giving

    Skills you'll gain: Fundraising, Philanthropy, Tax Planning, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Business Software, Educational Materials, Professional Networking, Tax Laws

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IBM

    Malware Analysis and Introduction to Assembly Language

    Skills you'll gain: Malware Protection, Exploitation techniques, Exploit development, Cyber Threat Hunting, Cyber Security Assessment, Application Security, Threat Detection, Virtual Machines, Code Review, Debugging, System Programming, Scripting, Windows PowerShell, Virtual Environment, Linux, File Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    84 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    McMaster University

    Finance for Everyone: Markets

    Skills you'll gain: Financial Market, Capital Markets, Derivatives, Equities, Financial Policy, Finance, International Finance, Investments, Market Dynamics, Market Trend, Financial Regulation, Market Analysis, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    413 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Modern Data Warehouse Analytics in Microsoft Azure

    Skills you'll gain: Azure Synapse Analytics, Power BI, Databricks, Microsoft Azure, Cloud Services, Data Warehousing, Data Architecture, Databases, Data Lakes, Business Intelligence, Analytics, Big Data, Data Visualization Software, Data Integration, Data Processing, Data Pipelines, Data Visualization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    128 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    ISAE-SUPAERO

    Flight mechanics - The basis

    Skills you'll gain: Mechanics, Mechanical Engineering, Simulations, Engineering Calculations, Physics, Applied Mathematics, Energy and Utilities, Engineering Analysis, Systems Of Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    479 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Introducción a la estrategia

    Skills you'll gain: Organizational Strategy, Governance, Stakeholder Analysis, Corporate Strategy, Business Planning, Business Strategy, Organizational Structure, Strategic Thinking, Business Administration, Environmental Social And Corporate Governance (ESG), Strategic Decision-Making, Competitive Analysis, Entrepreneurship, New Business Development, Market Analysis, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    545 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Basic Image Classification with TensorFlow

    Skills you'll gain: Keras (Neural Network Library), Tensorflow, Image Analysis, Artificial Neural Networks, Deep Learning, Machine Learning Methods, Computer Vision, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    847 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Strategy II: Doing Business in The Global Economy

    Skills you'll gain: Global Marketing, Business Strategy, Growth Strategies, Business Development, Corporate Strategy, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Market Opportunities, Value Propositions, Cost Reduction, Risk Management, Risk Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    145 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agents and Agentic AI Architecture in Python

    Skills you'll gain: Generative AI Agents, LLM Application, Prompt Patterns, Prompt Engineering, Agentic systems, Tool Calling, Large Language Modeling, Persona (User Experience), Business Logic, Application Programming Interface (API), Transaction Processing, Document Management, Coordinating, Persona Development, Coordination, Plan Execution, Data Sharing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    106 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Market Research Methods and Data Analysis Certificate

    Skills you'll gain: Data Storytelling, Qualitative Research, Market Research, Quantitative Research, Data-Driven Decision-Making, Benchmarking, Data Presentation, Descriptive Statistics, Competitive Analysis, Analytical Skills, Research Design, Market Dynamics, Data Analysis, Data Visualization Software, Statistical Reporting, Statistics, Data Collection, Data Analysis Software, Microsoft Excel, R Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    101 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Enhanced Content Creation:Elevate Copywriting with Humata

    Skills you'll gain: Prompt Engineering, Target Audience, Blogs, Marketing Psychology, Online Advertising, Copywriting, Marketing Materials, Advertising Campaigns, Generative AI, Content Creation

    4
    Rating, 4 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    Korea Advanced Institute of Science and Technology(KAIST)

    Design Thinking and Global Startup

    Skills you'll gain: Design Thinking, Business Modeling, Sales Presentations, Entrepreneurship, Product Development, Prototyping, Presentations, Lean Methodologies, Value Propositions, Innovation, Emerging Technologies, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    142 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Planned Giving: University of California, Davis
  • Malware Analysis and Introduction to Assembly Language: IBM
  • Finance for Everyone: Markets: McMaster University
  • Modern Data Warehouse Analytics in Microsoft Azure: Microsoft
  • Flight mechanics - The basis: ISAE-SUPAERO
  • Introducción a la estrategia: Universidad Nacional Autónoma de México
  • Basic Image Classification with TensorFlow: Coursera
  • Global Strategy II: Doing Business in The Global Economy: University of Illinois Urbana-Champaign
  • AI Agents and Agentic AI Architecture in Python: Vanderbilt University
  • Market Research Methods and Data Analysis Certificate: Coursera

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