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  2. Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Popular Customer Insights Courses and Certifications


  • M

    Microsoft

    Microsoft Customer Service (with AI)

    Skills you'll gain: Mediation, Customer Complaint Resolution, Root Cause Analysis, Customer Engagement, Customer Relationship Management (CRM) Software, Power BI, Conflict Management, Customer Insights, Discussion Facilitation, Customer Retention, Constructive Feedback, Customer Analysis, Customer Relationship Building, Dashboard Creation, Service Level, Dashboard, Service Level Agreement, Storytelling, Customer Service, Responsible AI

    4.7 stars, 6 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (6) · Beginner · Professional Certificate · 3 - 6 Months

    Category: New
    New
  • P

    Packt

    Integrating Innovation: Design Thinking to Business Models

    Skills you'll gain: Design Thinking, Business Modeling, Performance Measurement, Business Architecture, Sustainable Business, Go To Market Strategy, Business Strategies, Performance Improvement, Innovation, Business Planning, New Business Development, Value Propositions, Strategic Partnership, Commercialization, Business, Business Operations, Business Requirements, Customer Insights, Target Market

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
  • C

    Coursera

    Customer Analytics & Intelligence

    Skills you'll gain: Customer Retention, HubSpot CRM, Brand Awareness, Surveys, Survey Creation, Marketing Analytics, Google Analytics, Customer Analysis, Customer Service, Customer Relationship Management (CRM) Software, Customer Insights, Customer Relationship Management, Marketing Effectiveness, Customer Data Management, A/B Testing, Product Improvement, Target Audience, Data Analysis, Digital Marketing, Performance Measurement

    4.5 stars, 130 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.5 (130) · Intermediate · Specialization · 3 - 6 Months

  • M

    Microsoft

    Advanced Customer Relationship Management

    Skills you'll gain: Proposal Development, Business Writing, Customer Relationship Management (CRM) Software, Customer experience improvement, Customer Insights, Stakeholder Communications, Customer Acquisition Management, Loyalty Programs, Customer Analysis, Personalized Service, Gap Analysis

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Customer Insights

    Skills you'll gain: Customer Insights, AI Personalization, Customer Analysis, Customer experience strategy (CX), Generative AI, User Feedback, Customer experience improvement, Customer Engagement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Predictive Analytics, Data Analysis, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    AI-powered Customer Intelligence with Microsoft Copilot

    Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Microsoft 365, Persona Development, Data Cleansing, Customer Relationship Management (CRM) Software, Personalized Campaigns, Marketing Design, Marketing Strategies, Data Validation, Data Quality, Marketing, Customer experience improvement, Anomaly Detection, Data Transformation, Spreadsheet Software

    4.4 stars, 108 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.4 (108) · Beginner · Specialization · 3 - 6 Months

  • E

    ESSCA School of Management

    Creative Innovation: Build Your Innovation with GenAI

    Skills you'll gain: Journey Mapping, Persona (User Experience), Design Thinking, Ideation, AI powered creativity, Innovation, Creative Thinking, Creativity, User Experience, Persona Development, Brainstorming, Creative Problem-Solving, Generative AI, AI literacy, Responsible AI, User Research, Product Development, Customer Analysis, Customer Insights, Market Research

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
  • O

    O.P. Jindal Global University

    Business Growth Engine

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Growth Strategies, Marketing Strategy and Techniques, Marketing, Marketing Analytics, Brand Loyalty, Customer Insights, Customer experience strategy (CX), Key Performance Indicators (KPIs), User Research, Loyalty Programs, Performance Measurement, Customer Analysis, Business Metrics, Conversion Funnel Analysis, Customer Engagement, Storytelling, Customer Success Management, Design Thinking

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • U

    University of Illinois Urbana-Champaign

    Customer Insights: Quantitative Techniques

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Revenue Forecasting, Market Opportunities, Quantitative Research, Customer Insights, Ideation, Customer Analysis, User Feedback, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Decision Making

    3.7 stars, 33 reviews, Mixed, Course, 1 - 3 Months

    ★ 3.7 (33) · Mixed · Course · 1 - 3 Months

  • H

    Harvard Business School Online

    Creating Customer Value

    Skills you'll gain: Business Strategy, Strategic Thinking, Business Strategies, Customer Analysis, Customer Insights, Return On Investment, Consumer Behaviour, Branding, Financial Analysis, Business Analysis, Financial Acumen

    4.8 stars, 12 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (12) · Beginner · Course · 1 - 3 Months

    Category: New
    New
  • P

    Packt

    Customer Insights and Personalization with Machine Learning

    Skills you'll gain: AI Personalization, Feature Engineering, Customer Insights, Customer Analysis, Data Transformation, Predictive Analytics, Customer Engagement, Predictive Modeling, Applied Machine Learning, Machine Learning Algorithms, Machine Learning, Marketing Strategies, Model Evaluation, Data Preprocessing, Business Intelligence, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
  • H

    Harvard Business Review

    Succeed with Customers

    Skills you'll gain: Marketing Planning, Customer Engagement, Value Propositions, Customer Analysis, Customer Relationship Building, Marketing Strategies, Target Market, Marketing Strategy and Techniques, Customer Insights, Customer experience improvement, Marketing, Target Audience, Team Building, Marketing Communications, Market Research, Customer Support, Global Marketing, Consumer Behaviour

    Intermediate · Course · 1 - 4 Weeks

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