Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

University of Maryland, College Park
Skills you'll gain: Marketing Budgets, Competitive Analysis, Customer Acquisition Management, Online Advertising, Digital Marketing, Marketing Strategies, Social Media Campaigns, Customer Retention, Digital Advertising, Marketing Analytics, Marketing Effectiveness, Advertising Campaigns, Strategic Marketing, Performance Metric, Customer Analysis, Market Analysis, Data-Driven Decision-Making, Peer Review, Target Audience
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Sales Management, Sales Strategy, Sales, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Product Planning, Business Marketing, Organizational Strategy, Product Promotion, Cross-Functional Collaboration, Case Studies, Gap Analysis
Intermediate · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Value Propositions, Market Opportunities, Case Studies, B2B Sales, Consumer Behaviour, Strategic Thinking, Innovation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Infrastructure as Code (IaC), Command-Line Interface, Data Security
Intermediate · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Search Engine Marketing, Keyword Research, Digital Marketing, Data-Driven Decision-Making, A/B Testing, Marketing Effectiveness, Online Advertising, Data Analysis, Contextual Advertising, Big Data, Customer Analysis, Key Performance Indicators (KPIs), Customer Data Management, Predictive Analytics, Machine Learning
Beginner · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Marketing Channel, Customer Demand Planning, Strategic Marketing, Business Marketing, Compensation Management, Compensation Analysis, Supply Chain, Gap Analysis, Consumer Behaviour, Case Studies, Process Optimization, Strategic Partnership, Coordination, Analysis
Intermediate · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Containerization, Package and Software Management, Software Testing, Docker (Software), Unit Testing, Scripting, Development Testing, CI/CD, Test Automation, Integration Testing, DevOps, Python Programming, Web Scraping
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Requirements Management, Robotic Process Automation, Requirements Elicitation, Business Process Automation, Requirements Analysis, User Requirements Documents, Business Requirements, Stakeholder Engagement, Business Analysis, Automation, Business Process, Process Analysis, Stakeholder Communications, Project Scoping, Process Mapping, Business Strategy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Automation, No-Code Development, IT Automation, Business Process Automation, Self Service Technologies, Workflow Management, Productivity Software, Digital Transformation, Process Optimization, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Innovation
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Network Analysis, Unsupervised Learning, Social Network Analysis, Supervised Learning, Unstructured Data, Marketing Analytics, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Text Mining, Data Analysis, Predictive Modeling, Classification And Regression Tree (CART), Semantic Web, JSON, Statistical Methods, Data Manipulation, Data Structures, Python Programming
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Selenium (Software), Test Automation, Software Testing, Test Case, Javascript and jQuery, Browser Compatibility, Automation, Software Design Patterns, UI Components, Java
Intermediate · Course · 1 - 3 Months

Digital Marketing Institute
Skills you'll gain: Social Media Marketing, Social Media, Social Media Management, Facebook, Instagram, Target Audience, Advertising Campaigns, Social Media Strategy, Digital Advertising, Brand Awareness, Performance Measurement, Performance Analysis
Beginner · Course · 1 - 4 Weeks