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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    A Manager's Guide to Modern Hiring by AIRSĀ®

    Skills you'll gain: Workplace inclusivity, Talent Recruitment, Cultural Diversity, New Hire Orientations, Diversity Marketing, Process Development, Relationship Building, Human Resources, Brand Awareness, Talent Management, Consultative Approaches, Customer experience strategy (CX), Collaboration, Personalized Service, Teamwork, Leadership and Management, Time Management, Decision Making, Communication, Critical Thinking

    4.3
    Rating, 4.3 out of 5 stars
    Ā·
    49 reviews

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • Status: Free Trial
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    U

    University of California, Irvine

    External Communications Channels

    Skills you'll gain: Corporate Communications, Media Relations, Strategic Communication, Target Audience, Public Relations, Social Media Management, Social Media, Stakeholder Communications, Customer Communications Management, Press Releases, Marketing and Public Relations, Advertising, Marketing Communications, Branding, Brand Management, Communication Strategies, Social Media Strategy, Stakeholder Management, Internal Communications, Content Marketing

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    29 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Audience Demographics with Facebook Audience Insights

    Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Driving engagement, Social Media Marketing, Customer Insights, Social Media, Social Media Management, Advertising, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric

    Intermediate Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Indian Institute of Technology Guwahati

    Foundations and Advanced Practices in UX Design

    Skills you'll gain: User Research, UI/UX Research, User Experience, Competitive Analysis, User Experience Design, Information Architecture, Interaction Design, User Flows, Persona (User Experience), Qualitative Research, User Centered Design, User Interface (UI) Design, Wireframing, Human Computer Interaction, Usability, User Interface (UI), Usability Testing, Conceptual Design, Research Methodologies, Focus Group

    4.2
    Rating, 4.2 out of 5 stars
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    13 reviews

    Beginner Ā· Specialization Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Market Research and Analysis for Tech Industries

    Skills you'll gain: Market Research, Data-Driven Decision-Making, Consumer Behaviour, Customer Analysis, Marketing Psychology, Market Analysis, Marketing Planning, Behavioral Economics, Customer Insights, Strategic Marketing, Marketing Strategies, Technology Strategies, Product Lifecycle Management, Business-To-Consumer, B2B Sales, Digital Marketing

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
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    11 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Clinical Natural Language Processing

    Skills you'll gain: Natural Language Processing, Text Mining, Clinical Informatics, Clinical Documentation, Clinical Data Management, R Programming, Google Cloud Platform, Health Informatics, Unstructured Data, Data Processing

    3.7
    Rating, 3.7 out of 5 stars
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    23 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Mastering Business Essentials: Introduction

    Skills you'll gain: Business, Market Dynamics, Supply Chain Management, Business Strategy, Business Operations, Logistics Management, Business Economics, Marketing, Competitive Analysis, Profit and Loss (P&L) Management, Value Propositions, Strategic Decision-Making, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    39 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Artificial Intelligence

    Skills you'll gain: Computational Logic, Classification Algorithms, Natural Language Processing, Artificial Intelligence, Applied Machine Learning, Machine Learning, Business Strategy, Unsupervised Learning, Decision Support Systems, Strategic Decision-Making, Decision Tree Learning, Bayesian Statistics, Complex Problem Solving, Probability & Statistics, Information Architecture, Algorithms

    Build toward a degree

    Mixed Ā· Course Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    How to Describe Data

    Skills you'll gain: Histogram, Data Visualization, Data Literacy, Data Presentation, Descriptive Statistics, Data Storytelling, Statistics, Data Analysis, Statistical Visualization, Sampling (Statistics), Data Validation

    4.7
    Rating, 4.7 out of 5 stars
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    26 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    DiseƱando una estrategia de negocios en AmƩrica Latina

    Skills you'll gain: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    128 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    The PL-900 Practice Exam

    Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Power Apps Component Framework, No-Code Development, Computing Platforms

    4.4
    Rating, 4.4 out of 5 stars
    Ā·
    38 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Design a Professional Business card with QR code using Canva

    Skills you'll gain: Barcoding, LinkedIn, Presentations, Facebook, Cloud Applications, Social Media, Content Creation

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    118 reviews

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

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In summary, here are 10 of our most popular marketing fundamentals courses

  • A Manager's Guide to Modern Hiring by AIRSĀ®:Ā Automatic Data Processing, Inc. (ADP)
  • External Communications Channels:Ā University of California, Irvine
  • Audience Demographics with Facebook Audience Insights :Ā Coursera
  • Foundations and Advanced Practices in UX Design:Ā Indian Institute of Technology Guwahati
  • Market Research and Analysis for Tech Industries:Ā University of Colorado Boulder
  • Clinical Natural Language Processing:Ā University of Colorado System
  • Mastering Business Essentials: Introduction:Ā Emory University
  • Artificial Intelligence:Ā O.P. Jindal Global University
  • How to Describe Data:Ā University of Michigan
  • DiseƱando una estrategia de negocios en AmĆ©rica Latina:Ā Tecnológico de Monterrey

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