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Business Fundamentals Courses

Business fundamentals courses can help you learn financial analysis, marketing strategies, operations management, and organizational behavior. You can build skills in effective communication, critical thinking, and strategic planning. Many courses introduce tools like Excel for data analysis, CRM software for customer management, and project management platforms to streamline workflows, showing how these skills apply in real business environments.


Popular Business Fundamentals Courses and Certifications


  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Estrategia de Identidad de una Marca

    Skills you'll gain: Brand Strategy, Branding, Business Strategy, Content Strategy, Business Research, Content Creation, Market Research, Creative Design, Target Audience, Value Propositions, Competitive Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    188 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Project Charter with Google Docs

    Skills you'll gain: Project Documentation, Lean Six Sigma, Project Management, Project Scoping, Google Docs, Timelines

    4.6
    Rating, 4.6 out of 5 stars
    ·
    645 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Digital Marketing

    Skills you'll gain: Digital Marketing, Digital Media Strategy, Business Strategies, Digital Advertising, Growth Strategies, Social Media, Pay Per Click Advertising, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    FinTech and the Transformation in Financial Services

    Skills you'll gain: FinTech, Payment Systems, Financial Services, International Finance, Mobile Banking, Digital Transformation, Financial Regulations, Financial Market, Banking, Regulatory Requirements, Emerging Technologies, Fundraising and Crowdsourcing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Creativity Toolkit I: Changing Perspectives

    Skills you'll gain: Innovation, Creativity, Creative Thinking, Creative Problem-Solving, Ideation, Cognitive flexibility, Open Mindset, Curiosity, Initiative and Leadership, Empowerment, Organizational Leadership, Persistence, Problem Solving, Self-Motivation, Growth Mindedness, Emotional Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    652 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Introduction to Digital Transformation Part 2

    Skills you'll gain: Digital Transformation, Business Transformation, Business Technologies, Emerging Technologies, Performance Improvement, Cloud Infrastructure, Business Process Reengineering, Technology Strategies, Case Studies, Cloud Computing, HR Tech, Cloud Platforms, FinTech, Cybersecurity, Data Integrity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    193 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Marketing and Customer Insights

    Skills you'll gain: Prompt Engineering, Customer Insights, AI Personalization, Big Data, Keyword Research, Performance marketing, Case Studies, Customer Analysis, Google Ads, Responsible AI, Marketing Analytics, Data Presentation, AI Product Strategy, Generative AI, Email Marketing, Marketing Automation, Social Media Marketing, Generative AI Agents, Campaign Management, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    182 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Science Methodology

    Skills you'll gain: Jupyter, Data Modeling, Model Deployment, Data Science, Data Preprocessing, Data Cleansing, Data Mining, Model Evaluation, Business Analysis, Data Analysis, Business Requirements, Decision Tree Learning, Data Storytelling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI Primer

    Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, AI Enablement, LLM Application, Artificial Intelligence, Innovation, Large Language Modeling, Creativity, Human Computer Interaction, Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    439 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Getting started with Microsoft Office 365

    Skills you'll gain: Microsoft Office, Microsoft Outlook, Presentations, Microsoft 365, Microsoft PowerPoint, Microsoft Power Automate/Flow, Productivity Software, Microsoft Word, Prioritization, Organizational Skills, Calendar Management, Document Management, Microsoft Excel, User Accounts

    4.4
    Rating, 4.4 out of 5 stars
    ·
    276 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Usar fórmulas y funciones básicas en Microsoft Excel

    Skills you'll gain: Excel Formulas, Spreadsheet Software, Microsoft Excel, Microsoft Office, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    392 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Digital Advertising

    Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Contextual Advertising, Pay Per Click Advertising, Google Ads, Performance marketing, Marketing, Paid media, Digital Marketing, Data Ethics, Customer Data Management, A/B Testing, Consumer Behaviour

    4.6
    Rating, 4.6 out of 5 stars
    ·
    455 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular business fundamentals courses

  • Estrategia de Identidad de una Marca: Pontificia Universidad Católica del Perú
  • Create a Project Charter with Google Docs: Coursera
  • Introduction to Digital Marketing: IBM
  • FinTech and the Transformation in Financial Services: Copenhagen Business School
  • Creativity Toolkit I: Changing Perspectives: University of Illinois Urbana-Champaign
  • Introduction to Digital Transformation Part 2: University of Virginia Darden School Foundation
  • GenAI for Marketing and Customer Insights: Coursera
  • Data Science Methodology: IBM
  • Generative AI Primer: Vanderbilt University
  • Getting started with Microsoft Office 365: Coursera

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  • Microsoft Excel
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  • Project Management
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Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
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  • Google Project Management Certificate
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  • IBM Data Analyst Certificate
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  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

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