About this course: Thinking and doing the same things faster and better is not enough; we need creativity. Fortunately, creativity is a skill you can learn. This course will examine when, why, and how we can be creative. It examines the cues that trigger us to consider being creative. It provides a road map of the creative process – the process of changing our perspectives – and the kinds of outcomes that result from creativity. It examines how we can go through the creative process more efficiently and more effectively by examining what is changing about our thinking and how we can make those changes. The end result is more flexible thinking that can be used to recognize and develop new opportunities.
Created by: University of Illinois at Urbana-Champaign
Taught by: Jeffrey Loewenstein, Associate Professor of Organizational Behavior
Department of Business Administration
Taught by: Jack Goncalo, Professor
Department of Business Administration
| Language | English |
| How To Pass | Pass all graded assignments to complete the course. |
Syllabus
WEEK 1
Course Orientation
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
2 videos, 4 readings, 1 practice quiz
Module 1: Being Creative
In this module you will learn why creativity matters, what creativity is, and how to get started being creative.
10 videos, 2 readings, 2 practice quizzes
Graded: Module 1 Quiz
WEEK 2
Module 2: Raw Materials and End Products
In this module you will learn a way to break down what it is we are currently thinking so that we can consider changing it to generate new outcomes.
7 videos, 2 readings, 2 practice quizzes
Graded: Module 2 Peer Assessment
Graded: Module 2 Quiz
WEEK 3
Module 3: Tools for Thinking
In this module, you will learn how to help yourself change your perspectives using four tools.
4 videos, 2 readings, 4 practice quizzes
Graded: Module 3 Peer Assessment
Graded: Module 3 Quiz
WEEK 4
Module 4: The Creative Journey
In this module, you will learn that creativity can be joyful, intrinsically motivating, and even liberating. You will also learn how to manage your organization so that your employees find ways to persist through the process as well.
5 videos, 2 readings, 3 practice quizzes
Graded: Module 4 Quiz
FAQs
How It Works
Coursework
Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.
Help from Your Peers
Connect with thousands of other learners and debate ideas, discuss course material, and get help mastering concepts.
Certificates
Earn official recognition for your work, and share your success with friends, colleagues, and employers.
Creators
University of Illinois at Urbana-Champaign
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
Pricing
| Audit | Purchase Course | |
|---|---|---|
| Access to course materials | Available | Available |
| Access to graded materials | Not available | Available |
| Receive a final grade | Not available | Available |
| Earn a shareable Course Certificate | Not available | Available |
Ratings and Reviews
Coursera provides universal access to the world’s best education, partnering with top universities and organizations to offer courses online.
© 2017 Coursera Inc. All rights reserved.
