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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Onboarding: Automating Employee Journeys

    Skills you'll gain: Responsible AI, Data Ethics, AI Personalization, Automation, Employee Onboarding, Human Resource Strategy, Human Resources, Generative AI Agents, User Feedback, Document Management, ChatGPT, Employee Engagement, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Science Decisions in Time: Using Data Effectively

    Skills you'll gain: Reinforcement Learning, Data-Driven Decision-Making, Markov Model, Time Series Analysis and Forecasting, Bayesian Statistics, Data Science, Predictive Analytics, Anomaly Detection, Probability Distribution, Machine Learning Methods, Statistical Analysis, A/B Testing, Sampling (Statistics)

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Building Trust: Ethics for AI-powered Chatbots

    Skills you'll gain: Data Ethics, Business Ethics, Ethical Standards And Conduct, Responsible AI, Artificial Intelligence, Information Privacy, Informed Consent, Personally Identifiable Information, Accountability, Generative AI Agents, Data Governance, Data Collection, Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    D

    Dartmouth College

    Generative AI for the Resilient Pricer

    Skills you'll gain: Generative AI, AI Product Strategy, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Business Transformation, Market Research, Revenue Management, Artificial Intelligence, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct, Business Ethics

    4.2
    Rating, 4.2 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Edureka

    PySpark in Action: Hands-On Data Processing

    Skills you'll gain: PySpark, Apache Spark, Apache Hadoop, Data Pipelines, Big Data, Data Processing, Distributed Computing, Data Analysis Expressions (DAX), Data Integration, Data Transformation, SQL, Data Manipulation, Data Cleansing

    2.8
    Rating, 2.8 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Gestión de talento y liderazgo con Empatía

    Skills you'll gain: People Analytics, Talent Management, Human Resources Management and Planning, Strategic Leadership, Organizational Strategy, Culture Transformation, Organizational Leadership, People Management, Organizational Change, Innovation, Leadership, Corporate Sustainability, Empathy, Employee Engagement

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Literacy Capstone – Evaluating Research

    Skills you'll gain: Peer Review, Data Literacy, Research, Quantitative Research, Report Writing, Analytical Skills, Data Analysis, Research Methodologies, Statistical Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Social Determinants of Health: Vulnerable Populations

    Skills you'll gain: Health Disparities, Social Determinants Of Health, Health Equity, Maternal Health, Statistical Software, Box Plots, Data Analysis, Health Policy, Child Health, Socioeconomics, Health Informatics, Statistical Hypothesis Testing, Public Health, Data Visualization, Diversity Awareness, Policy Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Bayesian Computational Statistics

    Skills you'll gain: Bayesian Statistics, Data Analysis, Statistical Modeling, Statistical Software, Statistical Programming, Statistical Methods, Regression Analysis, Statistical Inference, R Programming, Numerical Analysis, Sampling (Statistics), Markov Model, Probability, Simulations, Probability Distribution

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Creating Permanent Tables and Access-Controlled Views in BigQuery

    Skills you'll gain: Data Manipulation, Data Access, Database Development, Data Store, Google Cloud Platform, Transaction Processing, Google Analytics, SQL

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Statistics and Data Analysis with Excel: Intermediate

    Skills you'll gain: Pivot Tables And Charts, Data Visualization, Statistical Inference, Data Visualization Software, Correlation Analysis, Microsoft Excel, Probability & Statistics, Regression Analysis, Statistical Hypothesis Testing, Data Analysis, Excel Formulas, Statistical Analysis, Sampling (Statistics), Forecasting, Variance Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Introduction to Social Determinants of Health

    Skills you'll gain: Social Determinants Of Health, Health Disparities, Health Equity, Health Policy, Systems Thinking, Health Informatics, Public Health, Community Health, Data Analysis, Socioeconomics, R Programming, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • GenAI for Onboarding: Automating Employee Journeys: Coursera
  • Data Science Decisions in Time: Using Data Effectively: Johns Hopkins University
  • Building Trust: Ethics for AI-powered Chatbots: Coursera
  • Generative AI for the Resilient Pricer: Dartmouth College
  • PySpark in Action: Hands-On Data Processing: Edureka
  • Gestión de talento y liderazgo con Empatía: Universidades Anáhuac
  • Data Literacy Capstone – Evaluating Research: Johns Hopkins University
  • Social Determinants of Health: Vulnerable Populations: University of Minnesota
  • Bayesian Computational Statistics: Illinois Tech
  • Creating Permanent Tables and Access-Controlled Views in BigQuery: Google Cloud

Skills you can learn in Marketing

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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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