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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    كيفية إنشاء قناة في تحليلات فيسبوك

    Skills you'll gain: Marketing Channel, Facebook, Sales, Marketing, Conversion Funnel Analysis, Social Media Marketing, Social Media Analytics, Web Analytics, Business Strategy, Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Goldman Sachs

    Fundamentos de Clientes e Concorrência com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Competitive Analysis, Growth Strategies, Customer Analysis, Value Propositions, Target Market, Consumer Behaviour, Customer Insights, Business Strategies, Target Audience, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40 reviews

    Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Java Servlet Development: From Basics to Real-World Projects

    Skills you'll gain: Model View Controller, Java Platform Enterprise Edition (J2EE), Frontend Integration, Back-End Web Development, Full-Stack Web Development, Server Side, Email Automation, Data Access, Apache Tomcat, Front-End Web Development, Application Servers, Java Programming, HTML and CSS, Databases, PostgreSQL, Relational Databases, Java, User Interface (UI), Web Design, Database Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    52 reviews

    Beginner · Specialization · 3 - 6 Months

  • M

    Microsoft

    Data Analysis, Visualization, and Communication with Copilot

    Skills you'll gain: Microsoft Copilot, Natural Language Processing, AI literacy, Data Storytelling, Data Visualization, Data-Driven Decision-Making, Data Presentation, Generative AI, Data Visualization Software, Data Analysis, Responsible AI, Predictive Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GoHighLevel for Beginners: Voice AI Automated Appointments

    Skills you'll gain: Outbound Calls, Operational Efficiency, AI Workflows, Agentic Workflows, Generative AI Agents, Workflow Management, Customer Service, AI Integrations, Automation, Prompt Engineering, Systems Integration

    Beginner · Guided Project · Less Than 2 Hours

  • D

    Dartmouth College

    Generative AI for the Resilient Pricer

    Skills you'll gain: Generative AI, AI Enablement, Generative Model Architectures, Regulatory Compliance, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Decision Intelligence, Market Intelligence, Organizational Change, Advanced Analytics, AI Integrations, Market Research, Revenue Management, Regulatory Requirements, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct

    4.2
    Rating, 4.2 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Use Python for Non-Data Role

    Skills you'll gain: Jupyter, Timelines, Microsoft Excel, Spreadsheet Software, Project Schedules, Data Import/Export, Python Programming, Email Automation, Data Literacy, Data Structures, Data Analysis, Data Manipulation

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Michigan

    How Science Turns Data Into Knowledge

    Skills you'll gain: Data Literacy, Statistical Hypothesis Testing, Scientific Methods, Data Analysis, Statistical Reporting, Experimentation, Science and Research, Research Design, Analytical Skills, General Science and Research, Research, Peer Review, Probability & Statistics, Journalism, Statistical Inference, Statistical Methods, Media and Communications, Research Methodologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Amazon Web Services

    Hands-on with AWS for IT Professionals

    Skills you'll gain: Amazon Web Services, AWS Identity and Access Management (IAM), Amazon S3, Network Planning And Design, Identity and Access Management, Cloud Solutions, Cloud Management, Cloud Computing, Cloud Computing Architecture, Public Cloud, User Provisioning, Network Architecture, Virtual Networking, Cloud Infrastructure, Cloud Services, User Accounts, Solution Architecture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Naive Bayes 101: Resume Selection with Machine Learning

    Skills you'll gain: Data Visualization, Plot (Graphics), Exploratory Data Analysis, Text Mining, Model Evaluation, Model Training, Classification Algorithms, Applied Machine Learning, Data Cleansing, Scikit Learn (Machine Learning Library), Statistical Machine Learning, Data Preprocessing, Natural Language Processing, Predictive Modeling, Machine Learning, Unstructured Data, Data Analysis, Machine Learning Algorithms, Python Programming, Computer Science

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    GenAI for Risk Management Essentials

    Skills you'll gain: Responsible AI, Enterprise Risk Management (ERM), Risk Management Framework, Risk Management, Governance Risk Management and Compliance, Data Ethics, Business Risk Management, Generative AI, AI Enablement, Compliance Management, AI Integrations, Risk Mitigation, Risk Analysis, Regulatory Compliance, Governance, Mitigation, Artificial Intelligence and Machine Learning (AI/ML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of California, Santa Cruz

    Bayesian Statistics: Capstone Project

    Skills you'll gain: Bayesian Statistics, Technical Communication, Data Presentation, Statistical Reporting, R Programming, Statistical Analysis, Statistical Modeling, Statistical Programming, Data Analysis, Time Series Analysis and Forecasting, R (Software), Markov Model, Statistical Methods, Statistical Inference, Sampling (Statistics), Simulations, Model Evaluation, Probability Distribution

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Advanced · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • كيفية إنشاء قناة في تحليلات فيسبوك: Coursera
  • Fundamentos de Clientes e Concorrência com o 10,000 Women da Goldman Sachs: Goldman Sachs
  • Java Servlet Development: From Basics to Real-World Projects: EDUCBA
  • Data Analysis, Visualization, and Communication with Copilot: Microsoft
  • GoHighLevel for Beginners: Voice AI Automated Appointments : Coursera
  • Generative AI for the Resilient Pricer: Dartmouth College
  • Use Python for Non-Data Role: Coursera
  • How Science Turns Data Into Knowledge: University of Michigan
  • Hands-on with AWS for IT Professionals: Amazon Web Services
  • Naive Bayes 101: Resume Selection with Machine Learning: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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