• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Log In
Join for Free
  • Browse
  • Marketing Performance Measurement And Management

Results for "marketing performance measurement and management"


  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Project Management Principles,Performance Domains,Tailoring

    Skills you'll gain: Stakeholder Engagement, Adaptability, Project Management, Project Management Life Cycle, Agile Project Management, Project Performance, Team Performance Management, Project Risk Management, Team Management, Quality Improvement, Project Scoping, Process Improvement, Project Planning, Performance Measurement, Change Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e Data Science

    Skills you'll gain: Strategic Marketing, Marketing Analytics, Marketing Strategies, Digital Marketing, Marketing, Consumer Behaviour, Sales Strategy, Customer Analysis, Marketing Strategy and Techniques, Data-Driven Decision-Making, Digital Media Strategy, Data Visualization Software, Customer Engagement, Market Analysis, Key Performance Indicators (KPIs), Analytics, Data Analysis, Target Market, Time Series Analysis and Forecasting, E-Commerce

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    Marketing Analytics: Data Predictions and Dashboards

    Skills you'll gain: Marketing Analytics, Dashboard, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Data Storytelling, Marketing Strategies, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Research, Data Analysis, Analytical Skills, Strategic Decision-Making

    3.8
    Rating, 3.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Marketing Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Marketing Effectiveness, Marketing Planning, Brand Management, Campaign Management, Market Analysis, Brand Awareness, Marketing Strategy and Techniques, Marketing Analytics, Brand Loyalty, Customer experience strategy (CX), Budget Management, Performance Measurement, Digital Marketing

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Strategy, Marketing, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Marketing Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Consumer Behaviour, Promotional Strategies, Value Propositions, Market Analysis, Revenue Management, Brand Management, Writing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    732 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Marketing in a Digital World

    Skills you'll gain: Digital Marketing, Marketing, Marketing Strategies, MarTech, Digital Transformation, Digital Advertising, E-Commerce, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    L'analyse marketing

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Marketing, Customer Analysis, Brand Management, Web Analytics, Analytics, Regression Analysis, Return On Investment, Consumer Behaviour, A/B Testing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Managerial Accounting: Tools for Facilitating and Guiding Business Decisions

    Skills you'll gain: Management Accounting, Performance Measurement, Cost Accounting, Variance Analysis, Budgeting, Accounting, Capital Budgeting, Financial Accounting, Organizational Strategy, Key Performance Indicators (KPIs), Financial Analysis, Return On Investment, Cash Flows, Decision Making

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    641 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Le marketing dans un monde numérique

    Skills you'll gain: Digital Transformation, Digital Marketing, Marketing, Marketing Strategies, Consumer Behaviour, Customer Engagement, Promotional Strategies, Product Development, Content Creation, Innovation, Business Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Marketing estratégico: claves para competir con éxito

    Skills you'll gain: Strategic Marketing, Product Marketing, Marketing, Marketing Strategy and Techniques, Value Propositions, Promotional Strategies, Market Research, Branding, Market Analysis, Marketing Channel, Customer experience strategy (CX), Product Development, Customer Insights, Brand Awareness, Competitive Analysis, Business Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    687 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Corporate Finance I: Measuring and Promoting Value Creation

    Skills you'll gain: Mergers & Acquisitions, Financial Analysis, Finance, Financial Management, Capital Budgeting, Financial Statement Analysis, Corporate Finance, Financial Modeling, Investment Management, Return On Investment, Business Valuation, Financial Forecasting, Cash Flow Forecasting, Balance Sheet, Working Capital, Performance Measurement, Cash Flows, Risk Management

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    A

    Alfaisal University | KLD

    نماذج تقييم الأداء | Performance Management Models

    Skills you'll gain: Goal Setting, Employee Performance Management, Performance Appraisal, Performance Management, Smart Goals, Performance Review, Performance Improvement, Performance Measurement, Management Training And Development, Key Performance Indicators (KPIs), Operational Efficiency, Continuous Improvement Process

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

1…678…834

In summary, here are 10 of our most popular marketing performance measurement and management courses

  • Project Management Principles,Performance Domains,Tailoring: LearnKartS
  • Marketing e Data Science: Fundação Instituto de Administração
  • Marketing Analytics: Data Predictions and Dashboards: Coursera
  • Master Marketing Strategy: Analyze, Design & Evaluate: EDUCBA
  • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign
  • Marketing in a Digital World: University of Illinois Urbana-Champaign
  • L'analyse marketing: University of Virginia
  • Managerial Accounting: Tools for Facilitating and Guiding Business Decisions: University of Illinois Urbana-Champaign
  • Le marketing dans un monde numérique: University of Illinois Urbana-Champaign
  • Marketing estratégico: claves para competir con éxito: IESE Business School

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok