Google Ads courses can help you learn keyword research, ad creation, campaign management, and performance analysis. You can build skills in budget allocation, audience targeting, and A/B testing to optimize your advertising efforts. Many courses introduce tools like Google Ads Editor and Google Analytics, that support tracking campaign success and understanding user behavior.

IBM
Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Dashboard, Data Visualization Software, Web Scraping, Data Visualization, SQL, Unsupervised Learning, Plotly, Interactive Data Visualization, Peer Review, Data Transformation, Supervised Learning, Jupyter, Data Analysis, Data Cleansing, Data Literacy, Generative AI, Professional Networking, Data Import/Export
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Data Cleansing, Sampling (Statistics), Data Integrity, Data Quality, Data Analysis, Data Transformation, Data Validation, Sample Size Determination, SQL, Spreadsheet Software
Beginner · Course · 1 - 3 Months

Skills you'll gain: Agile Project Management, Agile Software Development, Agile Methodology, Backlogs, Scrum (Software Development), User Story, Sprint Planning, Project Management, Sprint Retrospectives, Kanban Principles, Waterfall Methodology, Prioritization, Cross-Functional Collaboration, Estimation, Problem Solving
Beginner · Course · 1 - 3 Months

Skills you'll gain: Computer Hardware, Technical Support, Software Installation, Technical Documentation, Hardware Troubleshooting, Customer Support, Computer Networking, System Software, Technical Communication, Computer Literacy, Linux, Microsoft Windows
Beginner · Course · 1 - 3 Months
Google Cloud
Skills you'll gain: Google Docs, Collaborative Software, Document Management, Data Sharing, File Management, Version Control, Editing, Cloud Storage
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Cloud Management, Serverless Computing, Google Cloud Platform, Digital Transformation, Data Governance, Cloud Services, Distributed Denial-Of-Service (DDoS) Attacks, Cloud Security, Cloud Infrastructure, Data Strategy, Application Programming Interface (API), Cloud Solutions, Real Time Data, Business Transformation, Data Management, Hybrid Cloud Computing, Data Warehousing, Artificial Intelligence, Responsible AI, Data Security
Beginner · Professional Certificate · 3 - 6 Months
University of Colorado Boulder
Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Pay Per Click Advertising, Google Ads, Marketing, Paid media, Digital Marketing, Data Ethics, Business Metrics, Augmented Reality, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Skills you'll gain: Project Scoping, Stakeholder Analysis, Project Documentation, Project Management Life Cycle, Project Management, Goal Setting, Project Management Software, Stakeholder Management, Cost Benefit Analysis, Team Management, Strategic Thinking, Business Writing
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Responsible AI, Data Lakes, Data Storytelling, Data Governance, Google Gemini, Data Visualization, Dashboard, Data Architecture, Data Pipelines, Data Visualization Software, Data Management, Cloud Infrastructure, Generative AI, Data Cleansing, Cloud Storage, Data Transformation, Cloud Computing, Identity and Access Management, Data Presentation
Beginner · Professional Certificate · 3 - 6 Months
Google Cloud
Skills you'll gain: Google Workspace, Calendar Management, Setting Appointments, Collaborative Software, Organizational Skills, Productivity Software, Scheduling, Event Management, Data Sharing
Beginner · Course · 1 - 3 Months

Skills you'll gain: IT Security Architecture, Information Systems Security, Network Security, Computer Security, Application Security, Cybersecurity, Security Awareness, Encryption, Data Security, Cryptography, Security Management, Authorization (Computing), Threat Management, Firewall, Network Administration, Identity and Access Management, Threat Detection, Hardening, Malware Protection, Wireless Networks
Beginner · Course · 1 - 3 Months
University of Colorado Boulder
Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Digital Advertising, Contextual Advertising, Search Engine Marketing, Keyword Research, Search Engine Optimization, Advertising Campaigns, Advertising, Paid media, Web Analytics and SEO, Marketing Automation, Bidding, Automation, A/B Testing, Consumer Behaviour, Key Performance Indicators (KPIs), Analysis
Beginner · Course · 1 - 3 Months