• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • 传播理论 Marketing
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "传播理论 marketing"

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Strategising: Management for Global Competitive Advantage

      Skills you'll gain: Business Strategy, Design Thinking, Supply Chain, Strategic Thinking, Supply Chain Planning, Business Ethics, Supply Chain Management, Corporate Sustainability, Customer Analysis, Emerging Technologies, Strategic Marketing, Growth Strategies, Strategic Sourcing, Corporate Strategy, Environmental Social And Corporate Governance (ESG), Competitive Analysis, Business Planning, Digital Transformation, Governance, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      Microeconomics: When Markets Fail

      Skills you'll gain: Market Dynamics, Economics, Socioeconomics, Supply And Demand, Market Analysis, Market Share, Competitive Analysis, Public Policies, Policty Analysis, Research, and Development, Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      653 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Starweaver

      Hospitality Luxury Brand Management

      Skills you'll gain: Hospitality Management, Hospitality Services, Hospitality, Brand Management, Hotel And Restaurant Management, Branding, Brand Awareness, Brand Marketing, Brand Strategy, Brand Loyalty, Revenue Management, Business Ethics, Digital Transformation, Personalized Service, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Crisis Management, Innovation

      4.4
      Rating, 4.4 out of 5 stars
      ·
      152 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      L

      Ludwig-Maximilians-Universität München (LMU)

      高阶竞争策略(中文版)

      Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Strategic Marketing, Business Strategies, Growth Strategies, Market Dynamics, Competitive Analysis, Market Opportunities, Online Advertising, Consumer Behaviour, Market Analysis, Regulatory Compliance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      101 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      N

      Nanjing University

      计算机操作系统

      Skills you'll gain: Operating Systems, Computer Systems, File Systems, OS Process Management, Software Systems, Computer Science, System Design and Implementation, Data Storage, Computer Hardware, Peripheral Devices, Virtual Machines, Algorithms, Human Computer Interaction

      4.5
      Rating, 4.5 out of 5 stars
      ·
      142 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      P

      Pontificia Universidad Católica de Chile

      Transferencia tecnológica: De la investigación al mercado.

      Skills you'll gain: Feasibility Studies, Knowledge Transfer, Intellectual Property, Technology Strategies, Commercialization, New Product Development, Entrepreneurship, Market Analysis, Regulatory Requirements, Business Modeling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      736 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create Digital Products with Visme

      Skills you'll gain: Logo Design, Marketing Design, Digital Design, Creative Design, Graphic Design, Marketing Materials, Presentations, Organizational Skills, Marketing, Data Sharing, User Accounts, Advertising

      3.9
      Rating, 3.9 out of 5 stars
      ·
      11 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Driving Customer Equity with AI

      Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Customer Analysis, Customer Insights, Marketing Strategies, Generative AI Agents, Predictive Modeling

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Customer Value, Acquisition, and Retention

      Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Customer Engagement, Marketing Strategies, Return On Investment, Growth Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Virginia

      Mercadeo analítico

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Brand Management, Marketing, Regression Analysis, Analytics, Customer Retention, Consumer Behaviour, Return On Investment, Statistical Analysis, A/B Testing

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Building Digital Media using Graphic Design in PowerPoint

      Skills you'll gain: Animations, Graphic Design, Graphic and Visual Design Software, Digital Design, Content Creation, Multimedia, Photo/Video Production and Technology, Infographics, Video Production, Media Production, Data Import/Export, Data Sharing, Marketing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      71 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Meta

      Data Analysis with Spreadsheets and SQL

      Skills you'll gain: Data Visualization, Data Visualization Software, Spreadsheet Software, Correlation Analysis, Google Sheets, Pivot Tables And Charts, Dashboard, Data Analysis, Data Storytelling, Tableau Software, Descriptive Statistics, Data Cleansing, Exploratory Data Analysis, Data Manipulation, Data-Driven Decision-Making, Statistical Analysis, SQL

      4.6
      Rating, 4.6 out of 5 stars
      ·
      254 reviews

      Beginner · Course · 1 - 3 Months

    1…767778…201

    In summary, here are 10 of our most popular 传播理论 marketing courses

    • Strategising: Management for Global Competitive Advantage: Macquarie University
    • Microeconomics: When Markets Fail: University of Pennsylvania
    • Hospitality Luxury Brand Management: Starweaver
    • 高阶竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
    • 计算机操作系统: Nanjing University
    • Transferencia tecnológica: De la investigación al mercado.: Pontificia Universidad Católica de Chile
    • Create Digital Products with Visme: Coursera Project Network
    • Driving Customer Equity with AI: Emory University
    • Customer Value, Acquisition, and Retention: University of Maryland, College Park
    • Mercadeo analítico: University of Virginia

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok