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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Building Resilient Streaming Analytics Systems on GCP IT

    Skills you'll gain: Dataflow, Real Time Data, Google Cloud Platform, Data Pipelines, Big Data, Data Storage Technologies, Data Processing, Data Import/Export, Advanced Analytics, Data Transformation, Scalability, Performance Tuning

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de Palermo

    Estrategia de Canales: Marketing Omnicanal y Punto de Venta

    Skills you'll gain: Customer Analysis, Cross-Channel Marketing, Marketing Channel, Consumer Behaviour, Merchandise Displays, Point of Sale, Retail Management, Visual Merchandising, Marketing Strategies, Product Assortment, Customer experience improvement, Promotional Strategies, Merchandising, Strategic Marketing, Online Advertising, Digital Transformation, Digital Marketing Tools, Customer Engagement, E-Commerce, Brand Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    2026 Reddit Marketing To Boost Traffic And Sales

    Skills you'll gain: Blogs, Social Media Marketing, Social Media Content, Product Promotion, Social Media, Online Advertising, Promotional Strategies, Advertising, Content Marketing, Digital Advertising, Target Audience, Drive Engagement, Community Development, Community Outreach

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Politics and Ethics of Data Analytics in the Public Sector

    Skills you'll gain: Data Ethics, Policy Analysis, Case Studies, Political Sciences, Data Analysis, Responsible AI, Public Administration, Public Policies, Analytics, Data Storytelling, Model Evaluation, Data Presentation, Data-Driven Decision-Making, Ethical Standards And Conduct, Data Governance, R Programming, Applied Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea Diseños de Marketing en Redes Sociales con Canva

    Skills you'll gain: Canva (Software), Animations, Photo Editing, Graphic and Visual Design Software, Marketing Design, Social Media Content, Graphic Design, Editing, Creative Design, Graphics Software, Design Elements And Principles, Content Creation, Social Media, Typography, Layout Design, Social Media Campaigns, Data Import/Export, Marketing, Photography

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create an A/B web page marketing test with Google Optimize

    Skills you'll gain: A/B Testing, Google Analytics, Web Analytics, User Experience, Content Optimization, Web Content, Data-Driven Marketing, Target Audience, Test Tools, Marketing Effectiveness, Personalized Campaigns, Marketing, Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    111 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    Twitter Marketing And Ads: 1000% Engagement And Followers

    Skills you'll gain: Social Media Marketing, Copywriting, Social Media, Social Media Management, Social Media Strategy, Social Media Content, Advertising Campaigns, Digital Marketing Tools, Marketing, Online Advertising, Advertising, Professional Networking, Social Media Campaigns, Digital Advertising, Driving engagement, Content Creation, Branding, Drive Engagement

    Mixed · Course · 1 - 3 Months

  • K

    Kennesaw State University

    What Are the 4 A’s of Marketing - Jagdish Sheth

    Skills you'll gain: Marketing Effectiveness, Marketing Planning, Product Marketing, Strategic Marketing, Value Propositions, Marketing, Brand Awareness, Marketing Management, Marketing Psychology, Product Planning, Marketing Strategies, Product Knowledge, Market Dynamics, Consumer Behaviour, Promotional Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    The Good, Bad, and Ugly of Marketing - Jagdish Sheth

    Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Stakeholder Management, Stakeholder Communications, Marketing Strategies, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Data-Driven Marketing, Value Propositions, Consumer Behaviour, Solution Selling

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze and Apply Core Marketing Concepts for Beginners

    Skills you'll gain: Marketing, Strategic Marketing, Market Analysis, Marketing Strategies, Marketing Strategy and Techniques, Market Opportunities, Digital Marketing, Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Construye una campaña de e-mail marketing con Mailchimp

    Skills you'll gain: Email Marketing, Driving engagement, Campaign Management, Target Audience, Personalized Campaigns, Strategic Communication, Content Marketing, Customer Engagement, Marketing Communications, Campaign Planning, Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Apply Bash and AWK for Practical Data Analytics

    Skills you'll gain: Bash (Scripting Language), Shell Script, Unix Shell, Data Wrangling, Data Analysis, Data Cleansing, Unix Commands, Data Transformation, Data Preprocessing, Data Processing, Command-Line Interface, Data Quality, Scripting, Exploratory Data Analysis, Data Manipulation, Linux Commands, Scripting Languages, Query Languages, Advanced Analytics

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Building Resilient Streaming Analytics Systems on GCP IT: Google Cloud
  • Estrategia de Canales: Marketing Omnicanal y Punto de Venta: Universidad de Palermo
  • 2026 Reddit Marketing To Boost Traffic And Sales: Alex Genadinik
  • Politics and Ethics of Data Analytics in the Public Sector: University of Michigan
  • Crea Diseños de Marketing en Redes Sociales con Canva: Coursera
  • Create an A/B web page marketing test with Google Optimize: Coursera
  • Twitter Marketing And Ads: 1000% Engagement And Followers: Alex Genadinik
  • What Are the 4 A’s of Marketing - Jagdish Sheth: Kennesaw State University
  • The Good, Bad, and Ugly of Marketing - Jagdish Sheth: Kennesaw State University
  • Analyze and Apply Core Marketing Concepts for Beginners: EDUCBA

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