Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

LearnQuest
Skills you'll gain: Data Ethics, Responsible AI, No-Code Development, Regulatory Requirements, Regulatory Compliance, Business Transformation, Business Process Automation, Data Management, Risk Mitigation, Return On Investment, Process Design, Key Performance Indicators (KPIs), Data Integration, Business Ethics, Cross-Functional Team Leadership, Digital Transformation, AI Product Strategy, Change Management, Data-Driven Decision-Making, Predictive Analytics
Beginner · Specialization · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Digital Marketing, Customer Acquisition Management, Customer experience improvement, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design
Beginner · Course · 1 - 4 Weeks
IE Business School
Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Logo Design, Brand Management, Target Audience, Target Market, Consumer Behaviour, Value Propositions, Marketing, Customer Insights, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Typography, Storytelling, Color Theory
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Brand Strategy, Logo Design, Branding, Style Guides, Brand Awareness, Graphic and Visual Design, Marketing Materials, Typography, Design Elements And Principles, Color Theory, Asset Management
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Digital Media Strategy, Marketing Automation, Marketing Strategy and Techniques, Social Media Strategy, Digital Advertising, Email Marketing, Content Marketing, Search Engine Optimization, Marketing Communications, E-Commerce, Customer Relationship Management (CRM) Software, Demand Generation, Marketing Analytics, Customer Service, Web Applications
Beginner · Course · 1 - 4 Weeks
DeepLearning.AI
Skills you'll gain: Tensorflow, Computer Vision, Image Analysis, Keras (Neural Network Library), Natural Language Processing, Time Series Analysis and Forecasting, Deep Learning, Artificial Neural Networks, Generative AI, Predictive Modeling, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Text Mining, Machine Learning Methods, Forecasting, Data Processing, Machine Learning, Supervised Learning
Intermediate · Professional Certificate · 3 - 6 Months

Skills you'll gain: AI Product Strategy, Business Strategy, Sales Process, Team Building, Marketing Strategies, Customer Support
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Regression Analysis, Time Series Analysis and Forecasting, Forecasting, People Analytics, Trend Analysis, Microsoft Excel, Statistical Modeling, Correlation Analysis, Predictive Analytics, Statistical Analysis, Data Analysis Software, Analytical Skills, Probability & Statistics, Graphing, Climate Change Adaptation, Data Manipulation
Mixed · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Database Design, Data Pipelines, Query Languages, Extract, Transform, Load, Responsible AI, Data Warehousing, Data Ethics, Data Infrastructure, AI Product Strategy, Data Architecture, Data Mining, Data Synthesis, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Data Analysis, Machine Learning
Intermediate · Specialization · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Data Visualization, Data Visualization Software, Text Mining, Data Presentation, Data Mining, Interactive Data Visualization, Data Storytelling, Dashboard, Tableau Software, Plot (Graphics), Natural Language Processing, Scatter Plots, Unsupervised Learning, Data Mapping, Unstructured Data, Statistical Analysis, Graphing, Big Data, Anomaly Detection, Analytics
Intermediate · Specialization · 3 - 6 Months
Duke University
Skills you'll gain: Database Design, MySQL, Relational Databases, SQL, Data Modeling, Databases, Business Analytics, Big Data, Business Analysis, Data Analysis, Data Management
Mixed · Course · 1 - 3 Months

Skills you'll gain: Market Research, Market Analysis, Business Research, Research Reports, Market Intelligence, Competitive Analysis, Quantitative Research, Analytical Skills, Case Studies, Report Writing, Analysis, Strategic Decision-Making, Business Strategy, Business Acumen
Mixed · Course · 1 - 4 Weeks