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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Machine Learning

    Skills you'll gain: Regression Analysis, Applied Machine Learning, Feature Engineering, Machine Learning, Image Analysis, Unsupervised Learning, Predictive Modeling, Classification And Regression Tree (CART), Supervised Learning, Bayesian Statistics, Statistical Modeling, Artificial Intelligence, Deep Learning, Data Mining, Computer Vision, Statistical Machine Learning, Predictive Analytics, Text Mining, Machine Learning Algorithms, Big Data

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT Advanced Data Analysis

    Skills you'll gain: Prompt Engineering, Productivity Software, Marketing Automation, Workflow Management, Content Creation, Automation, Social Media Content, Data Analysis, Data Transformation, Artificial Intelligence, Document Management, Complex Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    924 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Data Warehousing for Business Intelligence

    Skills you'll gain: Database Design, Data Warehousing, Business Intelligence, Relational Databases, Data Visualization, Decision Support Systems, Data Modeling, Business Process Management, Database Management Systems, Databases, Dashboard, SQL, Star Schema, Data Governance, Oracle Databases, Data Integration, Operational Performance Management, Business Analytics, Data Visualization Software, Extract, Transform, Load

    4.5
    Rating, 4.5 out of 5 stars
    ·
    4.1K reviews

    Advanced · Specialization · 3 - 6 Months

  • C

    Coursera

    Getting Started with Microsoft Excel

    Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Data Entry, Microsoft 365

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13K reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI SQL Database Specialist with ChatGPT

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Database Design, LLM Application, Productivity, OpenAI, Data Migration, Generative AI, Software Documentation, SQL, Dashboard, Artificial Intelligence, Database Management, Data Visualization, Large Language Modeling, Interactive Data Visualization, Database Architecture and Administration, Data Analysis, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.3K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Website Development Mastery

    Skills you'll gain: Content Management Systems, Web Analytics and SEO, Web Design, Web Design and Development, Content Management, Web Analytics, Supplier Management, E-Commerce, WordPress, Search Engine Optimization, No-Code Development, Retail Management, Order Management, Promotional Strategies, Blogs, Web Development, Marketing Strategies, Shipping and Receiving, Web Frameworks, Web Development Tools

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Python Data Structures

    Skills you'll gain: Data Structures, Data Analysis, Python Programming, Data Manipulation, Software Installation, File Management, Development Environment, Debugging

    4.9
    Rating, 4.9 out of 5 stars
    ·
    97K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introduction to CRM with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented

    4.6
    Rating, 4.6 out of 5 stars
    ·
    994 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Fundamentos Estratégicos Empresariales

    Skills you'll gain: Business Planning, ISO 9000 Series, Quality Management Systems, Strategic Marketing, Organizational Strategy, Marketing, Governance, Stakeholder Analysis, Corporate Strategy, Financial Analysis, Marketing Planning, Financial Statements, Operations Management, Working Capital, Organizational Structure, Financial Data, Business Strategies, Market Analysis, Quality Management, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    AI for Business: ChatGPT for Brand Storytelling

    Skills you'll gain: Brand Strategy, Storytelling, Branding, Prompt Engineering, ChatGPT, Brand Loyalty, Brand Awareness, Cross-Channel Marketing, Content Creation, Consumer Behaviour, Email Marketing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Big Data

    Skills you'll gain: Apache Spark, Apache Hadoop, Data Integration, Exploratory Data Analysis, Big Data, Graph Theory, Data Pipelines, Database Design, Data Modeling, Regression Analysis, Data Mining, Data Management, Applied Machine Learning, Data Presentation, Scalability, Data Processing, Statistical Analysis, NoSQL, Database Management Systems, MongoDB

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft Public Relations and Communications Associate

    Skills you'll gain: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Public Affairs, Content Management, Web Content, Performance Reporting, Storytelling, Content Management Systems, Press Releases, Strategic Communication, Content Strategy, Report Writing, Content Marketing, Social Media Content, Marketing Effectiveness, Generative AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    183 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Machine Learning: University of Washington
  • ChatGPT Advanced Data Analysis: Vanderbilt University
  • Data Warehousing for Business Intelligence: University of Colorado System
  • Getting Started with Microsoft Excel: Coursera
  • Generative AI SQL Database Specialist with ChatGPT: Vanderbilt University
  • Website Development Mastery: LearnKartS
  • Python Data Structures: University of Michigan
  • Introduction to CRM with HubSpot: Coursera
  • Fundamentos Estratégicos Empresariales: Universidad Nacional Autónoma de México
  • AI for Business: ChatGPT for Brand Storytelling: Packt

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Market (economics) (28)
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Digital Marketing (13)
Marketing Analytics (11)
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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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