Marketing Automation Courses
Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.
Popular Marketing Automation Courses and Certifications
Status: Free TrialSkills you'll gain: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
Status: NewStatus: Free TrialSkills you'll gain: Prompt Engineering, Responsible AI, Prompt Patterns, ChatGPT, Generative AI, Digital Advertising, Email Marketing, Data Ethics, Digital Marketing, Search Engine Optimization, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Web Analytics and SEO, Keyword Research, Real Time Data, Artificial Intelligence and Machine Learning (AI/ML)
Status: NewStatus: Free TrialSkills you'll gain: Google Analytics, Data Storytelling, Content Performance Analysis, Web Analytics and SEO, Data Validation, Stakeholder Engagement, Statistical Modeling, Search Engine Optimization, Marketing Analytics, Web Analytics, Marketing Automation, Data Visualization, Customer Insights, Data-Driven Decision-Making, Campaign Management, Key Performance Indicators (KPIs), Predictive Analytics, Performance Measurement, Return On Investment, Artificial Intelligence
Status: NewStatus: Free TrialLearnKartS
Skills you'll gain: Retrieval-Augmented Generation, Marketing Automation, Email Automation, AI Product Strategy, Make.com, Generative AI Agents, MarTech, Email Marketing, LLM Application, AI Workflows, AI Personalization, AI Enablement, Business Process Automation, OpenAI API, ChatGPT, Data-Driven Decision-Making, Business Analysis, Prompt Engineering, Generative AI, Product Automation
Status: FreeSkills you'll gain: Lead Generation, Marketing Automation, HubSpot CRM, Prompt Engineering, Email Automation, ChatGPT, Dashboard, MarTech, Marketing Strategies, Marketing Analytics, Customer Relationship Management (CRM) Software, Customer Engagement, Data-Driven Decision-Making
Status: NewStatus: Free TrialSkills you'll gain: Prompt Engineering, Customer Insights, AI Personalization, Big Data, Keyword Research, Performance marketing, Case Studies, Customer Analysis, Google Ads, Responsible AI, Marketing Analytics, Data Presentation, AI Product Strategy, Generative AI, Email Marketing, Marketing Automation, Social Media Marketing, Generative AI Agents, Campaign Management, Predictive Analytics
What brings you to Coursera today?
Status: Free TrialEmory University
Skills you'll gain: AI Personalization, Prompt Engineering, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Customer Acquisition Management, Data-Driven Decision-Making, Customer Analysis, Customer experience improvement, Customer Insights, Marketing Strategies, Marketing, AI Enablement, ChatGPT, Business Marketing, Artificial Intelligence
Status: NewStatus: Free TrialSkills you'll gain: Microsoft Copilot, Prompt Engineering, Anomaly Detection, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Data Transformation, Microsoft 365, Persona Development, Data Cleansing, Data Ethics, Sales Management, Sales, Marketing Analytics, Marketing Design, Marketing Strategies, Marketing Planning, Marketing Automation
Status: NewStatus: Free TrialSkills you'll gain: Adobe Express, Social Media Content, Responsible AI, Cross-Channel Marketing, Content Marketing, Generative AI, Social Media, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Content Creation, Marketing Automation, Email Marketing, Social Media Campaigns, Adobe Creative Cloud, Graphic and Visual Design, Search Engine Optimization, Storytelling, Performance Analysis
Status: Free TrialSkills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Performance Reporting, Search Engine Optimization, Keyword Research, MarTech
Status: NewStatus: Free TrialLearnKartS
Skills you'll gain: Google Gemini, Marketing Automation, ChatGPT, Marketing, Generative AI, Content Marketing, Business Marketing, Content Creation, Digital Content, Prompt Engineering, Branding, Social Media, Google Ads, Search Engine Optimization, Digital Assets, Digital Advertising, Productivity, Facebook, Sales Pipelines, Web Development
Status: Free TrialAdobe
Skills you'll gain: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing, Adobe Express, Target Audience, Marketing Materials, Marketing Effectiveness, Marketing Automation, Customer Relationship Management, Advertising, Customer Acquisition Management, Customer Engagement, Content Creation, Generative AI Agents
In summary, here are 10 of our most popular marketing automation courses
- Think Outside the Inbox: Email Marketing:Â Google
- Generative AI for Digital Marketing:Â IBM
- Advanced Marketing Optimization & Strategy:Â Coursera
- AI Marketing Automation:Â LearnKartS
- Marketing Automation with AI and HubSpot: Plan to Execution:Â Coursera
- GenAI for Marketing and Customer Insights:Â Coursera
- AI for Marketing:Â Emory University
- AI-powered Customer Intelligence with Microsoft Copilot:Â Microsoft
- AI-Powered Content Marketing and Strategy:Â Adobe
- Unilever Digital Marketing Analyst:Â Unilever
