Marketing-Kurse können Ihnen helfen zu lernen, wie Zielgruppen erreicht, Marken aufgebaut und Inhalte gestaltet werden. Sie können Fähigkeiten in Analyse, Kampagnenplanung, Social Media und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Beispiele, die moderne Marketingarbeit unterstützen.

John Wiley & Sons
Kompetenzen, die Sie erwerben: Product Marketing, Go To Market Strategy, Value Propositions, Product Planning, Product Strategy, Product Management, Strategic Marketing, Storytelling, Marketing Planning, Commercialization, Product Promotion, Growth Strategies, Market Share, Branding, Brand Strategy, User Feedback, Persuasive Communication, Customer experience improvement, Strategic Partnership, Customer Analysis
Anfänger · Kurs · 1–3 Monate

University of California, Irvine
Kompetenzen, die Sie erwerben: Schlüsselwort-Recherche, Kundenbindung, Bezahlte Medien, Soziale Medien, Marketing-Analytik, Digitales Marketing, Strategie für soziale Medien, Digitale Markenstrategie, Datengesteuertes Marketing, Marketing-Strategien, Persona-Entwicklung, Online-Werbung, Digitale Medienstrategie, Marketing-Planung, Marketing-Effektivität, Suchmaschinen-Marketing, Zielpublikum, Pay-Per-Click-Werbung, Optimierung der Suchmaschine, Wichtige Leistungsindikatoren (KPIs)
Anfänger · Spezialisierung · 1–3 Monate

Kompetenzen, die Sie erwerben: Global Marketing, Intercultural Competence, Strategic Planning, Cultural Diversity, Cultural Sensitivity, Market Research, Market Analysis, Strategic Decision-Making, International Finance, Product Lifecycle Management, Diversity Awareness, Culture, Business Planning, Market Intelligence, Advertising, Branding, Strategic Marketing, Marketing Strategies, Consumer Behaviour, Business Development
Anfänger · Spezialisierung · 3–6 Monate

Sage Publications
Kompetenzen, die Sie erwerben: Marketing Planning, Marketing Budgets, Business Planning, Market Analysis, Strategic Marketing, Market Research, Marketing Effectiveness, Marketing Strategy and Techniques, Performance Measurement, Budgeting, Business Strategy, Competitive Analysis, Consumer Behaviour, Marketing Psychology, Business Ethics, Marketing Communications, Analysis, Decision Making
Mittel · Kurs · 3–6 Monate

Alex Genadinik
Kompetenzen, die Sie erwerben: Market Research, Marketing Planning, Marketing Strategies, Meta Ads Manager, Blogs, Marketing, Marketing Effectiveness, Podcasting, Video Production, Growth Strategies, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Shared Media, Paid media, Marketing Channel, Google Ads, Content Creation, Social Media Management, Web Presence
Anfänger · Spezialisierung · 3–6 Monate
University of Illinois Urbana-Champaign
Kompetenzen, die Sie erwerben: Zielmarkt, Marketing-Strategie und -Techniken, Marketing, Marketing Management, Branding, Verbraucherverhalten, Marketing-Strategien, Marktforschung, Produktplanung, Strategisches Marketing, Wert-Angebote, Kundenanalyse, Markenstrategie, Kundeneinblicke, Marketing-Planung, Zielpublikum, Markenmanagement, Marktanalyse, Produktmarketing, Produkt Marketing
Auf einen Abschluss hinarbeiten
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Advertising Campaigns, Campaign Planning, Campaign Management, Driving engagement, Customer Engagement, Drive Engagement, Competitive Analysis, Promotions and Campaigns, Strategic Marketing, Brand Awareness, Promotional Strategies, Brand Marketing, Marketing, Marketing Management, Marketing Strategies, Marketing Strategy and Techniques, Marketing Budgets, Brand Strategy, Ideation, Product Promotion
Gemischt · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Value Propositions, Strategic Thinking, Target Market, Strategic Decision-Making, Product Marketing, Go To Market Strategy, Strategic Marketing, Data-Driven Marketing, Marketing Planning, Content Performance Analysis, Content Marketing, Competitive Analysis, Marketing Strategy and Techniques, Brand Strategy, Product Strategy, Constructive Feedback, Campaign Planning, Content Strategy, Copywriting, Target Audience
Mittel · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Brand Management, Branding, Brand Awareness, Brand Strategy, Brand Marketing, Promotional Strategies, Digital Brand Strategy, Consumer Behaviour, Integrated Marketing Communications, Strategic Marketing, Brand Loyalty, Marketing Communications, Marketing, Marketing Strategy and Techniques, Marketing Management, Customer Engagement, Marketing Psychology, Promotions and Campaigns, Target Market, Marketing Effectiveness
Anfänger · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Global Marketing, Marketing, Strategic Marketing, Marketing Management, Consumer Behaviour, Organizational Structure, Branding, Marketing Strategies, Marketing Planning, Brand Strategy, Product Strategy, Culture, Promotional Strategies, Marketing Effectiveness, Business, Growth Strategies, Research, Operations Management, Environment, Planning
Gemischt · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Service Recovery, Marketing Psychology, Customer experience improvement, Customer experience strategy (CX), Customer Service, Integrated Marketing Communications, Customer Insights, Data-Driven Marketing, Service Design, Consumer Behaviour, Media and Communications, Customer Analysis, Brand Strategy, Customer Relationship Building, Brand Management, Marketing Communications, Communication Strategies, Strategic Communication, Marketing, Social Media Analytics
Anfänger · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Content Marketing, Blogs, Brand Marketing, Driving engagement, Content Creation, Content Strategy, Digital Content, Digital Media Strategy, Content Development and Management, Marketing Strategies, Target Audience, Content Management, Customer Engagement, Drive Engagement, Brand Awareness, Target Market, Media and Communications
Gemischt · Kurs · 1–4 Wochen