Marketing-Kurse können Ihnen helfen zu lernen, wie Zielgruppen erreicht, Marken aufgebaut und Inhalte gestaltet werden. Sie können Fähigkeiten in Analyse, Kampagnenplanung, Social Media und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Beispiele, die moderne Marketingarbeit unterstützen.

University of California, Irvine
Kompetenzen, die Sie erwerben: Marketing-Effektivität, A/B-Tests, Marketing-Strategien, Suchmaschinen-Marketing, Digitale Marketing-Kampagnen, Marketing für soziale Medien, Strategie für soziale Medien, Marketing-Planung, Soziale Medien, Wichtige Leistungsindikatoren (KPIs), Digitale Werbung, Marketing-Analytik, Zielpublikum, Optimierung der Suchmaschine, Online-Werbung, Persona-Entwicklung, Pay-Per-Click-Werbung, Digitales Marketing, Web-Analytik, Kundenbindung
★ 4.7 (416) · Anfänger · Spezialisierung · 1–3 Monate
University of Illinois Urbana-Champaign
Kompetenzen, die Sie erwerben: Analyse sozialer Medien, Marketing, Datengesteuertes Marketing, Analytik, Marketing-Strategien, Daten-Ethik, Text Mining, Marketing-Strategie und -Techniken, Marketing-Analytik, Erweiterte Analytik, AI-Personalisierung, Analyse sozialer Netzwerke, Datenanalyse, Maschinelles Lernen, Kundenanalyse, Kundeneinblicke, Generative KI, Digitales Marketing, Prädiktive Modellierung, Kundenbindung
★ 4.5 (206) · Mittel · Kurs · 1–4 Wochen

Alex Genadinik
Kompetenzen, die Sie erwerben: Market Research, Marketing Planning, Marketing Strategies, Meta Ads Manager, Blogs, Marketing, Marketing Effectiveness, Podcasting, Video Production, Growth Strategies, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Paid media, Marketing Channel, Content Creation, Product Promotion, Online Advertising, Digital Advertising, Digital Marketing
★ 4.5 (27) · Anfänger · Spezialisierung · 3–6 Monate

Stanford Online
Kompetenzen, die Sie erwerben: Campaign Management, Marketing Operations, Marketing Effectiveness, Growth Strategies, MarTech, Go To Market Strategy, Marketing Automation, Product Marketing, Marketing Budgets, Demand Generation, Web Analytics, Integrated Marketing Communications, Marketing Analytics, Product Strategy, Digital Marketing, A/B Testing, Customer Acquisition Management, Technology Strategies, Business-To-Consumer, Cross-Functional Collaboration
Anfänger · Kurs · 1–4 Wochen

University of Maryland, College Park
Kompetenzen, die Sie erwerben: Search Engine Marketing, Search Engine Optimization, Digital Marketing, Online Advertising, Return On Investment, Media Planning, Consumer Behaviour, Cross-Channel Marketing, Marketing, Digital Advertising, Digital Marketing Tools, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Design, Business Analysis
★ 4.8 (21) · Anfänger · Kurs · 1–3 Monate

Chegg Skills
Kompetenzen, die Sie erwerben: Paid media, Digital Advertising, Advertising Campaigns, Digital Marketing, Campaign Planning, Marketing Budgets, Target Audience, Contextual Advertising, Campaign Management, Customer Engagement, Return On Investment, A/B Testing, Target Market, Marketing Channel, Advertising, Cross-Channel Marketing, Performance Reporting, Marketing Analytics, Strategic Marketing, Media Planning
Anfänger · Spezialisierung · 1–3 Monate

Kompetenzen, die Sie erwerben: Drive Engagement, Web Presence, Instagram, Goal Setting, Target Audience, Prioritization, Driving engagement, Community Development, Content Scheduling, Social Media Content, Entrepreneurship, Business Planning, Smart Goals, Business Modeling, Business Priorities, Scalability, Telecommuting, Growth Strategies, Marketing, Business
Anfänger · Spezialisierung · 1–3 Monate

Alex Genadinik
Kompetenzen, die Sie erwerben: Instagram, Facebook, TikTok, Meta Ads Manager, Copywriting, Social Media Marketing, Social Media, Social Media Strategy, Video Production, Social Media Content, Social Media Management, Search Engine Optimization, Paid media, Marketing, Online Advertising, Social Media Campaigns, Advertising, Driving engagement, Event Marketing, Growth Strategies
★ 4.6 (7) · Anfänger · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Brand Management, Branding, Brand Awareness, Brand Strategy, Brand Marketing, Promotional Strategies, Digital Brand Strategy, Consumer Behaviour, Integrated Marketing Communications, Brand Loyalty, Marketing Communications, Marketing, Marketing Strategy and Techniques, Customer Engagement, Marketing Strategies, Target Market, Customer Analysis, Product Promotion, Target Audience, Performance Measurement
★ 4.6 (37) · Anfänger · Spezialisierung · 3–6 Monate

Pearson
Kompetenzen, die Sie erwerben: Marketing, Target Market, Target Audience, Strategic Marketing, Product Strategy, Promotional Strategies, New Product Development, Market Research, Product Lifecycle Management, Global Marketing, Product Promotion, Consumer Behaviour, Branding, Marketing Channel, Customer Insights
Anfänger · Kurs · 1–4 Wochen

University of Colorado Boulder
Kompetenzen, die Sie erwerben: Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Branding, Marketing Communications, Brand Marketing, Customer Engagement, Advertising, Regulatory Compliance, Data-Driven Marketing, Law, Regulation, and Compliance, Market Opportunities, Ethical Standards And Conduct, Digital Marketing, Engineering Management, Emerging Technologies
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Key Performance Indicators (KPIs), Marketing Planning, Sprint Retrospectives, Marketing Effectiveness, Campaign Planning, Marketing Strategies, Campaign Management, Strategic Marketing, Performance Measurement, Data-Driven Marketing, Cross-Channel Marketing, Performance Metric, Performance Analysis, Workflow Management, Market Research, Market Analysis, Business Analysis, Analytical Skills, Data Visualization, Data Analysis
Anfänger · Kurs · 1–3 Monate