Become a highly adaptable negotiator, prepared for sectoral, regional, and technological complexity. This course offers depth in adapting negotiation approaches for complex B2B deals, regulatory environments, cross-cultural nuances (India/USA/Spanish-speaking USA), and the integration of AI and analytics in modern sales. You’ll investigate trending best practices, manage multiple stakeholders, and develop compliance-driven, ethically sound strategies to sustain profitable business relationships even in volatile, uncertain environments.



Empfohlene Erfahrung
Was Sie lernen werden
Strengthen negotiation tactics using data, cultural insight, and structured communication.
Adapt messaging to diverse stakeholders for faster consensus.
Use AI, analytics, and digital tools to manage complex sales cycles.
Kompetenzen, die Sie erwerben
- Kategorie: Cultural Responsiveness
- Kategorie: Data-Driven Decision-Making
- Kategorie: Business Ethics
- Kategorie: Price Negotiation
- Kategorie: AI Personalization
- Kategorie: Legal Strategy
Wichtige Details

Zu Ihrem LinkedIn-Profil hinzufügen
Erfahren Sie, wie Mitarbeiter führender Unternehmen gefragte Kompetenzen erwerben.

In diesem Kurs gibt es 3 Module
This module prepares you to excel in complex B2B sales environments where cycles are longer, deals are larger, and multiple stakeholders and compliance demands frequently raise the bar. You’ll master practical strategies for prioritizing prospects, nurturing engagement over time, and navigating internal politics. Leveraging CRM analytics, you’ll learn to time negotiations effectively and build winning coalitions among decision-makers. By the end, you’ll turn challenging, extended sales cycles into closed deals and stronger, long-term client partnerships.
Das ist alles enthalten
9 Videos2 Lektüren2 Aufgaben
Gain a decisive edge in global business with the cultural fluency essential for successful, high-impact negotiations. This module teaches you to master the nuanced etiquette, language, and behaviors vital for closing deals across Indian, American, and Hispanic markets. Build empathy and adaptability, learn to bridge communication gaps, and harness technology for multilingual negotiations. Whether you’re leading negotiations or supporting international teams, you’ll be equipped to turn cultural differences into powerful opportunities for value creation and lasting partnership.
Das ist alles enthalten
7 Videos2 Lektüren2 Aufgaben
Stay ahead of the sales curve by mastering the emerging technologies, trends, and remote dynamics shaping today’s most successful negotiation strategies. In this module, you’ll learn to harness AI and analytics for sharper insights, employ digital platforms for seamless negotiation, and adapt for remote and hybrid deal-making across global teams. Build the confidence to innovate, maintain trust, and deliver results at any distance, using the latest tools to drive faster, smarter, and more inclusive sales agreements.
Das ist alles enthalten
8 Videos2 Lektüren2 Aufgaben
Dozent

von
Warum entscheiden sich Menschen für Coursera für ihre Karriere?





Neue Karrieremöglichkeiten mit Coursera Plus
Unbegrenzter Zugang zu 10,000+ Weltklasse-Kursen, praktischen Projekten und berufsqualifizierenden Zertifikatsprogrammen - alles in Ihrem Abonnement enthalten
Bringen Sie Ihre Karriere mit einem Online-Abschluss voran.
Erwerben Sie einen Abschluss von erstklassigen Universitäten – 100 % online
Schließen Sie sich mehr als 3.400 Unternehmen in aller Welt an, die sich für Coursera for Business entschieden haben.
Schulen Sie Ihre Mitarbeiter*innen, um sich in der digitalen Wirtschaft zu behaupten.
Häufig gestellte Fragen
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
Weitere Fragen
Finanzielle Unterstützung verfügbar,
¹ Einige Aufgaben in diesem Kurs werden mit AI bewertet. Für diese Aufgaben werden Ihre Daten in Übereinstimmung mit Datenschutzhinweis von Courseraverwendet.

