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In diesem Kurs gibt es 6 Module
Build your experience in the art of developing comprehensive product strategies aligned with business goals and customer needs. This course guides you through generating new product ideas, creating detailed roadmaps, and defining precise product requirements. Learn to incorporate AI and cloud capabilities into your strategies, and apply Microsoft-specific tools and methodologies. Construct visual roadmaps, prioritize features, and estimate effort and resources. Define functional and non-functional requirements, create user stories, and collaborate with development teams. Understand strategic roadmapping for AI-driven products, including risk management and ethical considerations. Additionally, learn stakeholder and change management essentials to effectively manage expectations and resolve conflicts. Complete a final project demonstrating your ability to develop a product strategy and roadmap.
By the end of the course, you will be able to:
- *Generate new product ideas based on market and competitive research.
*Develop a high-level product strategy that aligns with business goals and customer needs.
*Create a detailed product roadmap outlining objectives, milestones, and timelines.
*Define product requirements to guide the development team.
*Complete a final project that demonstrates the ability to develop a product strategy and roadmap.
-Incorporate AI and cloud capabilities into product strategy
-Apply Microsoft-specific tools and methodologies
A Microsoft 365 license or free trial is needed to complete the course activities.
In this module, you will unleash your creativity and learn how to generate innovative product ideas that address market needs and opportunities based on competitive analysis and market research.
Das ist alles enthalten
6 Videos10 Lektüren4 Aufgaben
Infos zu Modulinhalt anzeigen
6 Videos•Insgesamt 28 Minuten
Product strategy 101•6 Minuten
The idea factory•2 Minuten
Using Copilot for ideation•5 Minuten
From ideas to reality•6 Minuten
Evaluating and prioritizing product ideas•6 Minuten
Prioritizing for success•2 Minuten
10 Lektüren•Insgesamt 100 Minuten
Product Strategy and Roadmapping Syllabus•10 Minuten
Microsoft AI Product Manager program set up•10 Minuten
Uncovering unmet needs•10 Minuten
Uncovering unmet customer needs•10 Minuten
Use continuous innovation•10 Minuten
Enterprise software opportunities•10 Minuten
Creative problem-solving for product managers•10 Minuten
Design thinking for strategic innovation•10 Minuten
The product idea filter•10 Minuten
Learn if your business is a good idea from customers•10 Minuten
4 Aufgaben•Insgesamt 90 Minuten
Generating and evaluating product ideas•30 Minuten
Identifying market gaps and opportunities•15 Minuten
Brainstorming and creative problem-solving for product innovation•15 Minuten
Developing a product strategy
Modul 2•3 Stunden abzuschließen
Moduldetails
This module lays the groundwork for successful product management by exploring the critical first steps in shaping a product's direction. You'll learn to craft a compelling product vision that inspires and guides development, set SMART objectives that translate that vision into actionable goals, and ensure your product strategy aligns seamlessly with broader business objectives.
Das ist alles enthalten
4 Videos7 Lektüren4 Aufgaben1 Diskussionsthema
Infos zu Modulinhalt anzeigen
4 Videos•Insgesamt 20 Minuten
The north star: Defining your product vision•4 Minuten
Beyond vague goals: The power of SMART objectives•6 Minuten
Using Power BI for KPI tracking•5 Minuten
Connecting product strategy to business goals•5 Minuten
7 Lektüren•Insgesamt 70 Minuten
From idea to impact: crafting a product vision that inspires•10 Minuten
Cloud and AI integration in product vision•10 Minuten
Cloud and AI product strategy fundamentals•10 Minuten
SMART goals for product success: A practical guide•10 Minuten
KPIs demystified•10 Minuten
How product strategy drives business growth•10 Minuten
In this module, you'll master the art of crafting a visual product roadmap that effectively communicates the product's development timeline, key milestones, and releases. You'll learn how to prioritize features and releases based on their impact on business goals, user needs, and technical feasibility. Additionally, you'll gain the skills to estimate the effort and resources required for each feature or release, ensuring your roadmap is both realistic and achievable.
By the end of this module, you'll be equipped to create compelling roadmaps that guide your product's journey, align stakeholders, and drive successful product development.
Das ist alles enthalten
7 Videos8 Lektüren4 Aufgaben
Infos zu Modulinhalt anzeigen
7 Videos•Insgesamt 29 Minuten
Introduction to creating a product roadmap•2 Minuten
The roadmap as a storytelling tool•3 Minuten
Building your first roadmap•5 Minuten
Using Microsoft Project for roadmaps•6 Minuten
The prioritization puzzle: balancing business, user, and tech needs•2 Minuten
Estimation 101•5 Minuten
Estimating with Asana: a hands-on demo•6 Minuten
8 Lektüren•Insgesamt 80 Minuten
Roadmap essentials•10 Minuten
Connecting your roadmap to strategic goals•10 Minuten
A product manager's guide to prioritization•10 Minuten
Prioritization in action: a case study•10 Minuten
Using user feedback to guide prioritization•10 Minuten
Security and compliance in feature planning•10 Minuten
The role of data in estimation•10 Minuten
The pitfalls of estimation (and how to avoid them)•10 Minuten
In this module, you'll delve into the critical process of defining product requirements. You'll learn how to identify and document both functional and non-functional requirements, ensuring a clear understanding of what the product needs to do and how it should perform. You'll master the art of creating user stories and use cases to capture user needs and expectations effectively. Additionally, you'll explore strategies for collaborating with the development team, fostering open communication and ensuring alignment throughout the development process.
By the end of this module, you'll possess the skills to translate user needs into actionable requirements, paving the way for successful product development and delivery.
Das ist alles enthalten
10 Videos11 Lektüren6 Aufgaben
Infos zu Modulinhalt anzeigen
10 Videos•Insgesamt 36 Minuten
Introduction to defining product requirements•2 Minuten
Functional vs. non-functional: understanding the sides of the requirements coin•5 Minuten
User stories in action•3 Minuten
From requirements to reality•5 Minuten
Agile in action•4 Minuten
The importance of QA in product development•3 Minuten
Using Microsoft Excel to manage test plans•5 Minuten
Working with QA teams for optimal results•3 Minuten
Automating QA•5 Minuten
Quality is everyone's responsibility•2 Minuten
11 Lektüren•Insgesamt 110 Minuten
The requirements checklist•10 Minuten
Gathering requirements from stakeholders: techniques and best practices•10 Minuten
Security and compliance requirements•10 Minuten
Use cases vs. user stories•10 Minuten
Ensuring stories deliver value•10 Minuten
Enterprise user story patterns•10 Minuten
Effective communication between product managers and developers•10 Minuten
Strategies for navigating disagreements with the development team•10 Minuten
The QA mindset•10 Minuten
QA methodologies and best practices•10 Minuten
Case study: A software company's QA transformation•10 Minuten
Collaborating with the development team•15 Minuten
Working with QA teams•15 Minuten
Strategic roadmapping for AI-driven products
Modul 5•3 Stunden abzuschließen
Moduldetails
This module focuses on developing product strategies specifically tailored to the unique challenges and opportunities presented by AI-driven products. You'll learn how to navigate the iterative lifecycle of AI solutions, incorporate key milestones for data acquisition and model training, and address the ethical and regulatory considerations unique to AI.
Das ist alles enthalten
5 Videos5 Lektüren5 Aufgaben
Infos zu Modulinhalt anzeigen
5 Videos•Insgesamt 26 Minuten
The AI product journey•5 Minuten
AI product development: A case study•5 Minuten
Bias detection and mitigation in AI•5 Minuten
AI and identifying bias•5 Minuten
AI and the law: Navigating compliance•5 Minuten
5 Lektüren•Insgesamt 50 Minuten
The iterative nature of deployment•10 Minuten
Data Acquisition and Preparation for AI•10 Minuten
Ethical considerations in AI development•10 Minuten
Risk management for AI projects•10 Minuten
Regulatory compliance for AI products•10 Minuten
5 Aufgaben•Insgesamt 120 Minuten
Strategic roadmapping for AI-Driven products•30 Minuten
Building your first AI product roadmap•30 Minuten
The AI product lifestyle•15 Minuten
Risk management and ethical considerations in AI•15 Minuten
Activity: Ethical assessment of an AI product•30 Minuten
Stakeholder & change management essentials
Modul 6•3 Stunden abzuschließen
Moduldetails
In this module, you'll gain a deep understanding of the symbiotic relationship between stakeholder management and change management in the dynamic world of product development. You'll learn to identify and understand key stakeholders, their unique perspectives, and how to build strong, lasting relationships with them. We'll also dive into the strategies for effectively communicating and managing expectations throughout the product lifecycle, particularly during times of change. You'll explore how to anticipate and address resistance, foster collaboration, and ensure all stakeholders feel heard and valued. By mastering these intertwined skills, you'll be equipped to navigate the complexities of product development, drive successful outcomes, and cultivate an environment of trust and support for your product initiatives.
Our goal at Microsoft is to empower every individual and organization on the planet to achieve more.
In this next revolution of digital transformation, growth is being driven by technology. Our integrated cloud approach creates an unmatched platform for digital transformation. We address the real-world needs of customers by seamlessly integrating Microsoft 365, Dynamics 365, LinkedIn, GitHub, Microsoft Power Platform, and Azure to unlock business value for every organization—from large enterprises to family-run businesses. The backbone and foundation of this is Azure.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Certificate?
When you enroll in the course, you get access to all of the courses in the Certificate, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Finanzielle Unterstützung verfügbar, weitere Informationen
¹ Einige Aufgaben in diesem Kurs werden mit AI bewertet. Für diese Aufgaben werden Ihre Daten in Übereinstimmung mit Datenschutzhinweis von Courseraverwendet.