Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Universidad Nacional Autónoma de México
Compétences que vous acquerrez: Social Media Marketing, Content Performance Analysis, Social Media, Social Media Strategy, Performance Analysis, Content Creation, Social Media Campaigns, Social Media Content, Digital Marketing, Social Media Management, Social Media Analytics, Driving engagement, Digital Marketing Campaigns, Drive Engagement, Marketing, Digital Analysis, Customer Engagement, Marketing Strategies, Performance Metric, Business Metrics
★ 5 (6) · Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Marketing Analytics, Data Collection, Marketing Effectiveness, Marketing, Data-Driven Marketing, Marketing Strategies, Marketing Operations, Business Metrics, Performance Metric, Performance Measurement, Performance Analysis, Data Capture, Key Performance Indicators (KPIs), Data Entry, Performance marketing, Data Compilation, Data Quality, Data Maintenance, Document Management, Record Keeping
Débutant · Cours · 1 à 4 semaines

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Global Marketing, Customer Engagement, Cultural Sensitivity, Revenue Management, Augmented and Virtual Reality (AR/VR), Brand Management, Marketing Strategy and Techniques, Customer experience improvement, Personalized Service, Business Modeling, Content Strategy, Customer Relationship Management, Innovation, Business Management, Price Negotiation, Digital Transformation, Data-Driven Decision-Making, Metadata Management, Artificial Intelligence, User Experience Design
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Data Storytelling, Email Marketing, Google Ads, Digital Advertising, Paid media, Social Media Analytics, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Online Advertising, Digital Marketing Tools, Marketing, E-Commerce
★ 4.9 (335) · Débutant · Certificat Professionnel · 3 à 6 mois

Compétences que vous acquerrez: Sprint Retrospectives, Timelines, Project Schedules, Workflow Management, Campaign Management, Project Management, Project Management Software, Marketing Effectiveness, Organizational Skills, Digital Marketing Campaigns, Sprint Planning, Process Management, Project Planning, Agile Methodology, Process Improvement, Performance Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Driving engagement, Social Media Strategy, Content Marketing, Social Media Marketing, Customer Engagement, Brand Marketing, Marketing Communications, Marketing Effectiveness, Social Media, Marketing Strategies, Cross-Channel Marketing, Shared Media, Marketing, Promotional Strategies, Digital Marketing, Strategic Communication, Earned Media, Digital Marketing Campaigns, Target Audience, Campaign Management
Mixte · Cours · 1 à 4 semaines

IE Business School
Compétences que vous acquerrez: Integrated Marketing Communications, Marketing Management, Marketing Communications, Peer Review, Presentations, Product Strategy, Strategic Marketing, Marketing, Brand Management, Marketing Strategies, Marketing Planning, Product Planning, Promotional Strategies, Product Management, Marketing Channel, Brand Strategy, Go To Market Strategy, Product Marketing, Strategic Decision-Making, Case Studies
★ 4.9 (28) · Intermédiaire · Cours · 1 à 3 mois

Compétences que vous acquerrez: Conversion Funnel Analysis, Marketing Analytics, Data-Driven Marketing, Web Analytics, Digital Analysis, Marketing Effectiveness, Customer Analysis, Marketing Automation, Customer Insights, Correlation Analysis, Statistical Methods, Statistical Analysis, Web Analytics and SEO, System Monitoring, Model Evaluation, Anomaly Detection, Continuous Monitoring, Quality Assessment, Data Validation, Verification And Validation
Débutant · Cours · 1 à 4 semaines

Skillshare
Compétences que vous acquerrez: Content Optimization, Web Analytics and SEO, Search Engine Marketing, Writing and Editing, Information Architecture, Driving engagement, Social Media Marketing, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric
★ 4.6 (16) · Débutant · Spécialisation · 3 à 6 mois

Compétences que vous acquerrez: Keyword Research, Copywriting, Search Engine Optimization, Content Strategy, Content Optimization, Web Content, Web Analytics and SEO, Search Engine Marketing, Blogs, Writing and Editing, Writing, Content Marketing, Editing, Driving engagement
★ 4.6 (8) · Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Target Market, Earned Media, Social Media Marketing, Social Media Content, Web Presence, Social Media, Business Marketing, Drive Engagement, Marketing, Online Advertising, Content Creation
★ 4.6 (759) · Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Social Media Marketing, Social Media Strategy, Social Media, Social Media Campaigns, Storytelling, Social Media Content, Social Media Management, Content Performance Analysis, Data-Driven Marketing, Social Media Analytics, Marketing Strategies, Content Creation, Marketing Planning, Digital Brand Strategy, Marketing, Driving engagement, Marketing Strategy and Techniques, Customer Analysis, Web Presence, Business Ethics
Mixte · Cours · 1 à 4 semaines