Lorsque vous vous inscrivez à ce cours, vous êtes également inscrit(e) à cette Spécialisation.
Apprenez de nouveaux concepts auprès d'experts du secteur
Acquérez une compréhension de base d'un sujet ou d'un outil
Développez des compétences professionnelles avec des projets pratiques
Obtenez un certificat professionnel partageable
Il y a 2 modules dans ce cours
Master business decision-making, pricing strategies, and risk management to drive profitability and strategic success. Learn how to apply analytical tools and make confident decisions in dynamic environments.
This course equips learners with practical skills to evaluate managerial decisions using marginal analysis, cost relevance, and opportunity cost principles. You will learn how to assess special orders, make-or-buy decisions, and optimize product mix under constrained resources.
Through real-world scenarios, the course explores demand analysis and price elasticity, helping you design effective pricing strategies aligned with market conditions and customer behavior. You will also examine strategic pricing approaches such as penetration, skimming, and cost-plus pricing.
The course further introduces enterprise risk management frameworks, enabling you to identify, assess, and respond to business risks systematically. By integrating pricing decisions with risk evaluation, you will learn to balance profitability with controlled risk-taking.
Ideal for finance professionals, analysts, and managers, this course builds strong analytical and strategic decision-making capabilities essential for modern business environments.
This module develops a structured understanding of managerial decision-making using marginal analysis and demand-based pricing principles. Learners explore how to evaluate relevant versus irrelevant costs, apply marginal reasoning to special orders, make-or-buy decisions, divestment scenarios, and constrained resource environments. The module also introduces demand concepts, price elasticity measurement, and interpretation of elasticity coefficients to support informed pricing decisions. By integrating quantitative techniques with qualitative considerations, this module builds a strong analytical foundation for short-term operational decisions and pricing strategies.
Inclus
6 vidéos4 devoirs
Afficher les informations sur le contenu du module
6 vidéos•Total 26 minutes
Introduction to Decision Analysis and Risk Management•1 minute
Decision Making By Marginal Analysis•7 minutes
Accepting Special Orders•6 minutes
Making or Buying the Product•4 minutes
Decision Making - Other Situations•3 minutes
Price Elasticity of Demand•5 minutes
4 devoirs•Total 60 minutes
Decision Analysis and Pricing Decisions•30 minutes
Foundations of Decision Analysis•10 minutes
Short-Term Operational Decisions•10 minutes
Advanced Decisions and Demand Concepts•10 minutes
Pricing Strategy and Risk Management
Module 2•2 heures à terminer
Détails du module
This module advances pricing strategy development and introduces comprehensive risk management frameworks. Learners examine internal and external pricing determinants, market structures, competitive positioning, and strategic pricing approaches including penetration, skimming, market-based, and cost-plus pricing. The module then transitions into enterprise risk management concepts, exploring risk types, risk quantification, response strategies, and the structured risk management process. By connecting pricing strategy with risk exposure analysis, this module equips learners with tools to balance profitability with controlled risk-taking in dynamic business environments.
Inclus
5 vidéos3 devoirs
Afficher les informations sur le contenu du module
5 vidéos•Total 32 minutes
Demand Elasticity Co-Efficient•3 minutes
Pricing Strategies•7 minutes
Pricing Strategies Continues•6 minutes
Risk Management•7 minutes
Strategies for Risk Exposures•9 minutes
3 devoirs•Total 50 minutes
Pricing Strategy and Risk Management•30 minutes
Demand Elasticity and Pricing Strategy•10 minutes
Advanced Pricing and Risk Strategies•10 minutes
Obtenez un certificat professionnel
Ajoutez ce titre à votre profil LinkedIn, à votre curriculum vitae ou à votre CV. Partagez-le sur les médias sociaux et dans votre évaluation des performances.
Welcome to EDUCBA, a place where knowledge is limitless! We provide a wide selection of instructive and engaging programmes designed to empower students of all ages and experiences. From the convenience of your home, start a revolutionary educational experience with our cutting-edge technologies courses and experienced instructors.
Pour quelles raisons les étudiants sur Coursera nous choisissent-ils pour leur carrière ?
Felipe M.
Étudiant(e) depuis 2018
’Pouvoir suivre des cours à mon rythme à été une expérience extraordinaire. Je peux apprendre chaque fois que mon emploi du temps me le permet et en fonction de mon humeur.’
Jennifer J.
Étudiant(e) depuis 2020
’J'ai directement appliqué les concepts et les compétences que j'ai appris de mes cours à un nouveau projet passionnant au travail.’
Larry W.
Étudiant(e) depuis 2021
’Lorsque j'ai besoin de cours sur des sujets que mon université ne propose pas, Coursera est l'un des meilleurs endroits où se rendre.’
Chaitanya A.
’Apprendre, ce n'est pas seulement s'améliorer dans son travail : c'est bien plus que cela. Coursera me permet d'apprendre sans limites.’
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.