About this Course

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Flexible deadlines
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Shareable Certificate
Earn a Certificate upon completion
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Coursera Labs
Includes hands on learning projects.
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Intermediate Level
Approx. 11 hours to complete
English

Skills you will gain

  • Employment
  • Leadership
  • Management
  • Customer Experience
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs External Link
Intermediate Level
Approx. 11 hours to complete
English

Offered by

Placeholder

IE Business School

Syllabus - What you will learn from this course

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Week1
Week 1
3 hours to complete

Converging on a Common Definition for CX

3 hours to complete
11 videos (Total 61 min), 4 readings, 1 quiz
Week2
Week 2
2 hours to complete

Customer Journeys as the Lens for Brand Experience

2 hours to complete
10 videos (Total 57 min), 4 readings, 1 quiz
Week3
Week 3
2 hours to complete

Aligning Brand and Customer Experience across all touch points

2 hours to complete
10 videos (Total 65 min), 6 readings, 1 quiz
Week4
Week 4
2 hours to complete

CX relationship with Employee Experience, Outsourcing and Ethics

2 hours to complete
10 videos (Total 46 min), 9 readings, 1 quiz

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About the Branding: The Creative Journey Specialization

Branding: The Creative Journey

Frequently Asked Questions

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