Yale University
Meios digitais para resultados na saúde
Yale University

Meios digitais para resultados na saúde

Taught in Portuguese (Portugal)


Gain insight into a topic and learn the fundamentals

Saad Omer

Instructor: Saad Omer

Intermediate level

Recommended experience

16 hours to complete
3 weeks at 5 hours a week
Flexible schedule
Learn at your own pace

Details to know

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There are 5 modules in this course

Os insights comportamentais são a base sobre a qual se baseia a futura estratégia de campanha. Os participantes serão incentivados a utilizar este módulo para gerar ideias de campanha que possam utilizar para acompanhar o resto do curso.

What's included

8 videos4 readings1 quiz1 peer review1 discussion prompt

Compreensão das principais considerações para informar a sua estratégia de comunicação em saúde para um público-alvo e um comportamento de saúde estabelecidos.

What's included

13 videos5 readings1 quiz1 peer review1 discussion prompt

Uma revelação do conteúdo de melhor desempenho com base nos padrões do setor – ativos orgânicos e planeados – associados às práticas recomendadas para criar materiais criativos para campanhas de saúde online.

What's included

13 videos9 readings1 peer review

Aprenda a criar a sua estratégia de comunicação digital para obter um impacto ideal dentro do orçamento e ganhe confiança para lançar a sua estratégia de comunicação digital!

What's included

10 videos6 readings1 quiz1 peer review1 discussion prompt

Definição de metas tangíveis e indicadores-chave de desempenho para campanhas de Comunicação de Mudanças de Comportamento e Sociais (CMCS) do mundo real.

What's included

11 videos4 readings2 quizzes


Saad Omer
Yale University
10 Courses12,298 learners

Offered by

Yale University

Recommended if you're interested in Public Health

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