T
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The course and information was relevant, properly conveyed through the various mediums and also reinforced with the interviews at the end. The assessment ensures that knowledge was gained.
MD
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Very well explained, with very clear and precise examples. I learnt a lot during this course and I'm already trying to find another course to follow and learn new things. Highly recommend!
By Odilie B Z
•Jul 25, 2023
I enjoyed the course and got inspired with it! I found the interviews with the managers or owners of the F&B companies probably the more interesting part. But also the video lectures by Proff. Troilo as well as the summaries were clear and well structured. Just 2 comments further: 1. I found a bit "boring" the background for the first video deliveries, while at the end of the program there were sooo inspiring! he landscapes and the visits in Italy! (maybe it's because 'Io amo la Italia' :) 2. I'd have called the course F&B Marketing (rather than F&B Management). All in all an outstanding! Grazie mille!
By Olena B
•Jan 13, 2016
Amazing course! I enjoy every video, every interview. Professor is cool, a professional . I like that you provided not only the theory itself, but also informative slides, interviews with so interesting people, plus gave/showed visual examples. Videos are of great length (not too long, not too short), information is valuable and only on business. I had a great , kinda , customer experience studying your lectures)) And its more than lectures, its a joy.
Thank you for your job!
By Taoreed B
•Jul 16, 2018
I want to sincerely thank Coursera for this wonderful experience with this course. I have really learnt alot when it come to Brand and marketing as far as Food and Beverage Service is concerned. Now i will use all the tricks, clues and know-how from this course not only to the food and beverage service only but in all my life endeavors. once again, THANK YOU VERY MUCH!!!
By YING Z
•Mar 31, 2019
interesting content,provide student with clear explanation on some fundamental marketing knowledge. great insight into food and beverage industry, the lecturer has strong accent, but it's ok with subtitle.
By sahai c
•Feb 1, 2019
I love this because they give me many experiences for market. So i want another ones the same i done before. Thank you!
By José L
•Dec 25, 2018
Excelente curso, totalmente recomendado pero ojo, leer bien para que es y razonen para que lo van a ocupar.
By Cornelius O O
•Jan 7, 2019
It was an interesting moment, the lectures, video was concise and understanding. It's a good work done.
By Gorgos C
•Jan 16, 2019
I hope i will be very helpful!
By Ghe d J
•Mar 5, 2019
Its like that I have enrolled on a top shool university. I wish I could go to
Bocconi University someday.
By Lei Z
•Mar 30, 2019
very useful
By Adriana F d S
•May 20, 2018
Bravo!
By Oksana K
•Aug 11, 2017
It is really interesting course. The one minus is that the "Professor" speaks a little bit strange English.. Some words sounds strange and false.. that´s why you should look sometimes into the subtitles to understand what has he meant.
By Marco P
•May 4, 2020
A nice course, a good balance among price and contents;
However, I think that the name should be changed in "A marketing approach to F&B Management". Due to this point:
-It do not tackle enough the financial side or the practical side of the matters.
-
By Francesco F
•Apr 21, 2020
Extremely theoretical, not a lot of case studies. Recommended for those who do not have sales & marketing background and want to learn more about it. Not very useful for experience professionals already working in this business.
By Eric J
•Aug 5, 2020
Worst food course I have taken by far. Information is too repetitive like the other courses I have taken. Instructor just say the words and nothing else. It is sometimes more an opinion than the actual fact. To many videos and interviews are unnecessary and should be cut off. Execution is very poorly done and could have been better. The instructor killed my enthusiasm in week 3 where I got really bored. Instructor shows no enthusiasm and just explains word by word. I give this course a 1 star out of 5.
By Michał P K
•May 25, 2021
The course was well structured and easily to follow. I identified very few shortcomings.
I would like to mention the following elements:
* Very useful and very well done (clear, to the point) downloadable presentations for each week!
* Clear videos in understandable English enriched by interviews
* Some interviews very interesting e.g. concerning the concept of the vegetarian Michelin restaurant, some much less, in terms of limited marketing knowledge shared by the person who was interviewed e.g. sparkling wine company, interviews not in English were not easy to follow
* I did not understand the concept of Pinterest Boards to which linked were made available
* Some links provided thought the course are outdated (YouTube videos no longer available)
By JeanLeeUCL
•Jul 23, 2020
This course is so intriguing and exciting to me. It is fantastic to learn more in-depth about something I meet everyday. I would like to say, this course is really an eyeopener for me in the Food and Beverage sector. I am a MBA student, who is determined to contribute to the plant-based diet in the future. And I got deeply inspired by the material and content of the lectures. And the way they are presented are enjoyable. What's more, the people participated in the videos are so charming. But, there are too few female involve in. I wish I can see more, if this course is about to upgrade some day. Thank you very much for whoever make this course available to me.
By Dominique P S
•Feb 28, 2020
Un corso interessantissimo, strutturato in maniera seria, completa ed esaustiva. E' stata una vera sfida personale, ero assente dalle aule da ben 40 anni. Il corso, prevalentemente in lingua inglese è stato altresì un mettermi alla prova dal punto di vista linguistico. Doppio impegno per me, ma un'enorme soddisfazione. Ora vado avanti, vado oltre, anche in inglese. Grazie di cuore per questa opportunità che mi è stata offerta e complimenti a Voi.
By Adalis F P
•Sep 30, 2018
I'm so satisfied with the content of this lessons , it is a brief of every single point that matter to start doing business is this area. For me that already have experience of international marketing , It has been perfect to know more specific details and It already is giving me some good ideas to start to introduce my products in Spain, Italy , Germany and France.
THANKS Prof. Gabriele Troilo you are a fantastic professor.
By Laura T
•Nov 10, 2019
This course is clearly structured with inspiring best practice examples, an engaging professor and interesting additonal content. It refers to crucial issues for F&B businesses and helped me a lot to understand this industry in a deeper way. I can highly recommend to take this course as it will enrich your knowledge and provide great insights into the challenges of successful F&B companies.
By Luis F L
•Oct 24, 2017
Great course, with great interviews with experts in the F&B industry. I would recomend it for anyone. It also povides you with some insight in basic key-concepts in management and market, in case you, like myself, are not familiarized with this vocabulary. Great explanations and real-life examples. 100% enjoyable. I had a great time and learned a lot.
By Rafael P d L
•Mar 18, 2018
A great course for anyone related to the hospitality industry, it covers key subjects in a professional and updated manner, complemented with interesting interviews with top industry executives. The professor in charge is a perfect narrator and guide.
I learned many concepts and inspired me to review the existing strategy and focus of my business
By Cristina T
•Sep 29, 2016
The professor, the explanations, the video lectures, slides, graphics, examples and interviews helped me to understand what is F&B management. The units were very well organized and the topics were very well explained. The course gave enormous pleasure from the beginning to the end. Loved! Thanks for everyone that worked hard to make this course.
By Viktor P
•Jan 10, 2018
For the most part it was great. Plenty of learning options available from plain reading of the presentations slides to the actual videos. The questions on the quiz might need some work since the language at times is ambiguous and imprecise. However, overall I am very pleased with the course for F&B and Marketing information in general. Thank you
By Oscar G
•Apr 13, 2020
It was a very nice course, touching topics that can be applied to work from the smallest restaurant to big food corporations and distributor. It really gives you a great overview of the whole food and beverage industry, and the different interactions that with the market that as a manager are good to know. I see myself applying this knowledge.