Chevron Left
Back to Gamification

Learner Reviews & Feedback for Gamification by University of Pennsylvania

2,208 ratings
698 reviews

About the Course

Gamification is the application of game elements and digital game design techniques to non-game problems, such as business and social impact challenges. This course will teach you the mechanisms of gamification, why it has such tremendous potential, and how to use it effectively. For additional information on the concepts described in the course, you can purchase Professor Werbach's book For the Win: How Game Thinking Can Revolutionize Your Business in print or ebook format in several languages....

Top reviews

May 22, 2019

Excellent course! I found it very useful. It really builds a super strong foundation to think about this User Motivation and UX. The word Gamification is something that some people like and some hate.

Jun 16, 2017

Very structured and interesting class about gamification. Kevin is a very engaging teacher and this course was perfect introduction to gamification. I highly recommend the course. Thank you very much!

Filter by:

26 - 50 of 677 Reviews for Gamification

By Mica A

Feb 8, 2016

Highly recommend this intriguing course. It covers psychology, behavioural economics, motivation, employee and customer engagement and of course elements of game design. The assignments are a blend of quizzes - which can be tricky! - and 3 written papers which allow for a lot of fun and creativity in putting the theory you cover into practice. A course with real meat on its bones, you'll come away with a lot of learning and start seeing gamification all around you. More courses like this, please!

By Laura S

May 18, 2019

The instructor is obviously very knowledgeable in the area of gamification. The experts he had in the course really added to the content. I was hesitant taking this course because I wasn't sure if I would learn anything important or useful, but I definitely feel that I have learned. I downloaded many materials from this course and hope to review everything again at a later date. The material was excellent, the framework and psychology behind gamification makes sense and is very useful to know.

By Srinivasan V

Jan 8, 2017

The course gave me an insight on the Concept of Gamification and ideas of its possible applications in my professional life. From just a buzz word which I heard in the office corridors to being able to understand the details on what goes into real gamification is my take-away from the course. The content was easy to understand, the references and examples were very relevant. Overall, a great sense of achievement and learning. Thank you Prof Kevin Werbach for making it so interesting.

By Guillermo L

Jan 19, 2017

This course provided with a strong foundation on what gamification is, thinking like a game designer and enabled me to understand the benefits of gamification as well as how to apply these concepts.

Dan and Kevin did an outstanding job putting this together and points students in right direction to further understanding of this "new" (or not so new) paradigm.

I'm really excited about how I can apply self deterministic concepts at my job.

Guillermo Lam - Solution Architect (MAPFRE USA)

By Magali R

Apr 4, 2017

This course is very dense and requires a large amount of time but it's worth it. There's rich and deep content, useful tools, and warnings. I like the emphasis on ethics and the thought for the players. Pleasant alternation between quiz and written assignements to manage the workload, and assigment on credible case is great to build condifence in the use of the content of the course and on future real implementation. Thanks ! That was a great experience !

By Georgie R

May 30, 2020

This was a great course - the perfect thing to do whilst in lockdown due to COVID-19! The weekly structure and deadlines has kept me on track in terms of timings which is something which really helped me with my lack of structure at the moment. Professor Kevin Werbach is very easy to listen to, makes the lectures interesting and lays out the course in a clear way. I'm now looking forward to taking my learnings back to work. Would definitely recommend!

By Ricardo P

Jul 2, 2017

Kevin Werbach is an awesome professor with an awesome way of portraying this topic. Lots of examples and real-life examples help reinforce the theory behind all that is learnt from the course. Even tho sometimes the quizes have some questions about some really minor topics that we sometimes don't focus on during the classes, we can always go back and review the contents! Really happy for this being my first coursera course.! More on the way for sure!

By Oleksandr T

Jan 4, 2017

I liked this course really much. Fortunately, book "For the Win" was published in Russian as well, so I read it as well. What I can say about both of it - I liked it a lot.

I like games and I like to work in business, so this course was kinda solution for me explaining, how can I do both of it same time. Also, I got lots of practical advices and examples about it.

Thanks, Mr. Kevin Werbach for the course and the book.

Greetings from Ukraine!

By Alyona B

Jan 13, 2016

I've known a lot of new intresting things from the Course. There were excellent interviews with people who have a deep practical background in the area. After the course you'll be able not just to gamify but get a much deeper understanding on how to make your service successfull, understand your users, understand the triggers that actually work in IT area. Very very useful, highly recommend. Kevin Werbach knows how to engage his audience.

By Nikoloz C

Aug 27, 2017

It was the first online course that I took and it is really excellent. As for a teacher with a couple of decades of experience I can't say that it was compleat revelation. But Prof. Werbach is so inspiring that a lot of ideas of using of Gamification just started generating in my head. I am quite sure that a great future is awaiting for this interesting subject. I would be happy to thank Cousera and Prof. Werbach for your priceless work!

By Paul D B

Feb 13, 2016

Absolutely fascinating course, taught by an intelligent, funny, professor. I would love to take more courses from Prof. Werbach!

As a long-time gamer (35+ years) this course was so interesting, on so many levels. It's going to take a while to digest everything I've learned. In the meantime, I will be purchasing the professor's book as a token of gratitude for the availability of this course....and to learn more about gamification!

By Savithri R

Jul 2, 2017

Thank you Professor Kevin Werbach for the wonderful lectures. A layperson like me who has no idea of gamification could understand the lectures and complete the course.

The assignments and the quizzes were beautifully designed and helped me learn more about the course. I have bought the book Professor and I intend to keep learning some more from the book. Thank you Sir and the entire team of Coursera for making this happen for me.

By Dario S K J

Dec 23, 2016

The course is very well structured, explanations are clear and Kevin makes everything light and easy to understand, breaking down bigger concepts into smaller pieces of information, as well as providing plenty of examples.

The exercises are also very practical and require a strong understanding of the main concepts, so they work very well to assess student progress.

Overall an amazing course - comprehensive, interesting and light.

By Dzulhafiez S B I

Nov 11, 2020

Hi , thank you for the course. I did received a lot of bad insults and experiences during my course of study especially by Pro Chinese Groups and Companies. As quoted by Trump "China has the Covid unleashed and has to be accountable" which I think it is true. However , I am joining companies like Ubisoft and EA games and so sad that they are being controlled by mainly hostile Pro China people. However , the course was very good.

By Javier R

Apr 3, 2018

I loved this course, the way in which the teacher approached the subjects very light & fun yet deep & professional, having always a game-like mindset (never forgetting to give examples of how the learned mechanics would work in a gaming experience).

I'm definitely buying this course on the future & I hope there are more of them regarding this games & business subject.

Thankful for having participated in this experience. Javier.

By Sagar L

Feb 8, 2020

The course excellent analyzes and explains all the concepts relating to Human Psychology in the context of interaction and involvement with Game Elements. Not just from an academic and theoretical subject point of view but the course will also help the students to understand the impact of real-world strategies adopted by governments and organisations world-wide. A must do course for everyone!

By Yura

Oct 26, 2016

Enlightening, useful, engaging and motivating! That is how I describe this course. Professor Werbach manner of teaching and information presentation made the course interesting to learn and pleasurable to participate in. I believe that knowledge gained in this course could and should be applied to many varieties of business and social enterprises. Thank you for sharing your knowledge with us.

By Chidi D

Mar 14, 2016

This course is rewarding. I have been looking for a new field to move into and i have found one. Thank you. I just finish taking the course and i know i have seen great future ahead. Gamification is quite broader than we think. It will take the world into a dimension than we think. The name might change. It is quite amazing. You will see the application in areas you never thought before.

By Alexey F

May 7, 2016

I used to work as a game designer for five years, creating multiplayer social games for Facebook and web browser MMO games, later couple gamification projects for services. I've learned this profession on my own, reading articles and books. I came here with a goal to refresh my memories, but I've learned new things too. It was an enjoyable experience, and I'm thankful for that.

By Fleur Y

Jun 7, 2020

J'ai adoré le cours du professeur Werbach ! Le contenu est très dense. L'approche est ludique (quelle mise en abyme !). Les exemples concrets sont nombreux. Les références sont accessibles. Qu'on soit novice en marketing ou en management ou expert, ce cours donne des pistes de réflexions intéressantes et un cadre formel pour construire des systèmes gamifié. Merci et Bravo !

By Denise G B

Sep 21, 2017

Excelente curso! Trata desde a história da gamificação, a suas primeiras aparições, e aplicações. Aborda como os elementos dos jogos colaboram para motivação pessoal, social e corporativa. No curso você aprende todos os aspectos da metodologia e mostra exemplos desta ferramenta no dia a dia. Com Este curso você aprenderá a usar este método para o crescimento do seu projeto.

By Mohamed A T K

Jan 17, 2016

A *Very* rich course on the novel topic, and although introductory, it will open the whole scope of gamification wide in front of you for further research and learning. The instructor is knowledgeable and fun, the assignments are a litter harder than the Coursera course average but that adds a challenging sense to it. Recommended course if the topic is of interest to you.

By Martin J

Apr 1, 2017

Gamified course on gamification. Prof. Werbach goes from very basics through psychology concepts and game elements to solid framework to use for your gamification work. This all with MANY examples and references to books and videos. Prof. Werbach shows you, that not everything, that you thought works in gamification actualy works, explains why not a what to use instead.

By Peggy D L

Jun 7, 2017

Excellent! I would take it again just to get the references and information I know I missed. I teach at a University, using games and simulations in both undergrad and graduate courses. This gave me a deeper understanding of games and gamification. I've purchased some of the materials mentioned in the course for further reading. Thanks, Kevin, for a great course!

By Sergei G

Jan 8, 2017

The course is very well organized, balanced with theory and practice; will give you broad scope of what gamification is where it can be applied. The course is full of insights that can be used in real life. I like everithing in the course, the content, the teacher, the students and how all the parts are connected to each other.

Big thank to the authors! Just great!