As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and entrepreneurial opportunities for new entrants. To flourish on these opportunities, one must first understand each industry's unique characteristics. This course is designed to help those who are interested in career advancement opportunities in these industries or who want to be inspired by these industries to better equip themselves with enlightened and creative management capabilities.
This course is part of the International Marketing & Cross Industry Growth Specialization
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About this Course
Could your company benefit from training employees on in-demand skills?
Try Coursera for BusinessSkills you will gain
- Variable Pricing
- Marketing
- Hospital Management
- Hotel Management
Could your company benefit from training employees on in-demand skills?
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Syllabus - What you will learn from this course
What is unique about managing a service business?
How to successfully market a hospitality business?
How to successfully market a healthcare business?
Reviews
- 5 stars78.83%
- 4 stars16.63%
- 3 stars3.23%
- 2 stars0.86%
- 1 star0.43%
TOP REVIEWS FROM INTERNATIONAL HOSPITALITY & HEALTHCARE SERVICES MARKETING
a very good course that will help me a lot throughout my future desired career! Thank you so mucn!
Very great insights and information provided with concentration to the International Hospitality & Health Care Services Marketing.
Really nice and easy to understand. Learnt a lot about ho to deal with people in general.
Amazing course! Professor Sunmee is the reason I couldn't wait until the next week. Great practical examples and additional materials. Would love to see more courses.
About the International Marketing & Cross Industry Growth Specialization

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