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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4,595 ratings
1,180 reviews

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

Mar 1, 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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451 - 475 of 1,168 Reviews for Management of Fashion and Luxury Companies


Sep 9, 2019

This is a really good course, I got to learn and explore more of a business side of fashion.

By Emmad M

Jun 20, 2017

Very Comprehensive and informative course for young professionals and business owners alike.

By Ebony A

Jun 16, 2017

I would suggest this course to anyone who is serious about a career int he fashion industry.

By Muhammad R

Feb 1, 2016

An excellent introduction to the concepts required for the management of luxury and fashion.

By Saina B

Jun 22, 2020

Absolutely recommend this! I've learnt so much and it's such a great certification to hold.

By Barbara P C

May 31, 2020

It's such a complete curse where ou will learn a lot about the fashion industry. I loved it

By Коваленко М В

Jun 11, 2017

Excellent! The content is very interesting and useful for all fashion and economics lovers!

By Kumud A

Dec 25, 2020

This course has provided me a perfect 360 degree view of the fashion and luxury industry.

By Taskin R

Jun 13, 2020

Its really nice journey with this course. Hopefully this course help me in my career life.

By Lucine A

May 10, 2020

Extremely useful course give a full overview on fashion business models. Highly recommend!

By Daniela M S

Jul 23, 2020

Un curso muy completo en general, para tener una base acerca del luxury y fashion market.


Jul 29, 2020

it's a really interesting course, especially if you are interesting in the fashion field

By Sharmin K

Apr 20, 2021

Superb course...very beautifully explained, and the reading material was highly useful.

By Jose L R C

Sep 15, 2020

A great experience, knowledge and strategies for management and marketing for business.

By Janvi B

Jun 20, 2020

it is a very efficient course. covers most of the part related to the fashion industry.

By Silvia L C

May 3, 2020

Love it! I have learned so much! This course gave me some new ideas. Thank you so much!

By Saba E

Nov 29, 2020

A great introdution into the luxury fashion industry with great exmaples and insights.

By Vladimir A

May 7, 2020

Basic knowledge about the fashion and luxury business, still very useful and complete.

By T K

Jun 2, 2021

G​ratitude, Blesssed and Happy. The true meaning of Fashion is about life expression.

By Kristine R

Nov 25, 2020

Great combination to connect stylist and business knowledges. I enjoyed it very much!

By Ana M T

Aug 30, 2020

me gusto mucco. Es muy calro, la informacion es actual y tiene casos muy interesantes

By Laura H P

May 6, 2020

It is an excellent course. However, it was created in 2013 and it need to be updated.

By Betgeri R B

Apr 20, 2020

Really informative and useful course. Good content and very penetrable video lessons.

By 100408226

Mar 14, 2020

Teachers are great, content is very interesting and the course is very well designed

By Andrea B S

Apr 7, 2019

Great insight into luxury brand content with great case studies to explain the theory