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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4,583 ratings
1,179 reviews

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

Mar 1, 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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576 - 600 of 1,167 Reviews for Management of Fashion and Luxury Companies

By duwenjia

Jul 6, 2017

Helpful to beginners in business studies;

Easy to understand;

By Srikanth R S N R

Dec 11, 2016

Extremely useful for those interested in fashion and luxury!


Nov 3, 2020

Very useful and structured knowledge of fashion and luxury!

By Yolanda A

Dec 8, 2019

It is an amazing knowledge for fashion bussiness followers!

By Cristian M S

Oct 18, 2019

Very nice course to give you an introduction in this field.

By Mayara M F C S

Sep 5, 2019

I love this course and will help me for my life and career!

By Nguyen T T H

Sep 2, 2021

It is very interesting and helpful to me! Thank a lots!!!!

By Zahraa B

Jul 20, 2021

A great introduction course for Fashion Management newbies

By Pradnyagore

May 18, 2020

Its a great course ... i learned many things abut fashion

By Shiavni S

Jan 10, 2019

One of the amazing courses on Fashion and Luxury Brands...

By Paul E

Jul 25, 2018

Very informative and thorough course by excellent teachers

By Anna W

Jan 27, 2018

Evcellent work! nice interviewes and a lot of Information!

By vaishnavi c

Jul 8, 2020

i learned many useful things from this course. Thank you!

By Seun O

Jun 26, 2020


By يوسف ا

May 4, 2020

I really enjoyed this course and recommend it to everyone

By Brania N M P

Apr 27, 2020

Amazing insight to the business industry. Great teachers!

By Vijay N M

Apr 26, 2020

I loved the course took me to different level in fashion.

By Lucía G Z

Dec 23, 2018

It was very usefull and interesting. I really enjoyed it.

By Naresh V

Jul 5, 2017

A very informative and well delivered program. Thank you.

By mrudhula

Apr 26, 2016

I'm learning so much from this course. I love this course

By fanny l d

Aug 4, 2021

Bellissimo corso, tutto articolato bene e comprensibile.

By Sophia a

Feb 23, 2021

É um curso incrível , com conteúdos e professores ótimos

By Delannoy M

Dec 25, 2020

très intéressant, j'ai appris plein de nouvelles choses!

By Catherine C

Aug 19, 2020

Wonderful instructors. Informative interviews. Loved it.