Apr 16, 2018
Well, this is great course since I did it online, but the material well covered and the lecturer give clear and interesting material through video. I will take another course after this. Thank you.
Jan 22, 2020
I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.
By Natasha F•
Mar 8, 2018
Good course but I feel as though a lot of the stats need to be updated, as many of them are around 5 + years old.
By Ahmed S M A•
Feb 27, 2018
The style of Kevin Hartman, Visiting Professor & Head of Analytics at Google is Good and I wish him more success
By Marsha M•
May 18, 2020
Great theory, I thought it was going to be dry because analytics is not my strong part but I really enjoyed it.
By Richa G•
Sep 11, 2016
It was a good course. Concepts like ZMOT and CDJ were the most interesting topics in these course !! Thanks.
By Charlotta T•
Mar 16, 2017
I found the course to be very informative and I learned a lot. The reading was very intense but very good.
By Stephan H•
Sep 15, 2016
Great content, nice presentation but Coursera website is slow, especially the submission step is unstable.
By Salvatore C•
Apr 28, 2020
Interesting and well structured course. My only concern is about videos lessons, sometimes were too short
By Roisin C•
Feb 22, 2017
really enjoying the course, good information presented well and access to excellent reading materials
By Suryasree R•
Nov 7, 2016
Great reads, a good course to start with to understand the basics of digital marketing and analytics.
By Ahmed M N A E•
Aug 17, 2020
Great information as a start i understood the definitions and terms also ways of analytics and tools
By Prerna B•
Apr 12, 2020
This course gives you basic understanding of digital analytics which surely help you in Analy career
By Diego F C•
Apr 26, 2018
Great teacher and material. However, I worry that the material may be outdated since it's 2018 now.
By RAO A R K•
May 13, 2020
Great course but some content is outdated such as giving example of Google+ multiple times
By fozan t•
Sep 17, 2019
Very Theoritical and bit outdated , but its good for a person with no marketing background
By Rajiv P•
Dec 6, 2016
for a novice, it is fairly informative, additional case studies would make it all rounded.
By Charlie D•
May 18, 2017
Very interesting topic and well taught! The quiz could be a little bit more challenging..
By Michelle A•
Jul 24, 2016
Very useful information, even for someone who already has some background on this matter.
By Monalisa S•
Mar 14, 2018
It touched upon many new aspects of Digital Analytics. Thanks for this wonderful course.
By Satyam K•
Apr 15, 2018
overall a good course. gives good insights into how the marketing analytics world works
By Kelvin N•
Nov 4, 2015
Professor have in-depth experience in the field which make the course very interesting!
By Harish K R•
Mar 10, 2018
Good course to get started in Digital Analytics but some of the contents are outdated.
By Ritesh J•
Sep 23, 2016
Learnt new things. Reading material is good. Instructor clearly explains the concepts.
By Rahul K•
May 19, 2017
Very comprehensive and well planned for learning for someone who is new to analytics.
By Arturo B•
Jan 20, 2017
Great introduction to Marketing Analytics. I think it needs a little more examples.
By ceyda o•
Aug 13, 2016
I really enjoyed to learn new things, understand the analytics behind the marketing