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Learner Reviews & Feedback for Digital Media and Marketing Principles by University of Illinois at Urbana-Champaign

1,839 ratings
422 reviews

About the Course

The digital revolution has led to a titanic shift in the landscape of the marketing communication, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices. By understanding the underlying processes of marketing communication and the core features of new media technologies, you can strategically select the appropriate channels to deliver the right marketing message to the right audience at the right moment....

Top reviews


Sep 02, 2019

The course gives a introductory insight into the digital marketing. It'll enable the students of this course to introduce themselves to world of digital marketing. Thanks for this amazing course.


Aug 30, 2015

Very good, informative and useful. My only wish is that the presenter was a bit more natural, rather than appearing to read the text off the screen all the time. But that is just a minor comment

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126 - 150 of 410 Reviews for Digital Media and Marketing Principles

By Rajat N

Jun 14, 2020

Thanks for such an amazing course

By Mateo C G

Sep 16, 2019

Learned a lot! Loved this course!

By Andrei B

Mar 15, 2018

So rich experience, good content.

By Conrad A

Jan 02, 2018

very good and informative course.

By Simran W

Jun 03, 2020

I learned a lot from this course

By Jose M G C

Mar 04, 2016

Great course and great teachers.

By Beatriz E R

Feb 04, 2019

Very informative and practical.

By Evalyn

Aug 10, 2017

Highly engaging and informative

By Jordi

Nov 20, 2016

Excellent, very well structured

By Barnendra M C

Aug 09, 2019

Good content delivery by Mike.

By Annamalai

Jul 14, 2019

great place to learn and lead.


Oct 31, 2019

It's insightful and educating

By Vasilya

Sep 25, 2017

The best modul of this course

By Alex I

Nov 21, 2016

Great insights, great course!

By omoike i f

Jan 25, 2016

its great. Thank you for this

By Hiroany D V C F

Jun 27, 2020

Very Good Course! Thank You!

By Dr A R U

May 26, 2020

Superb In Detail Explanation

By Deepak K

May 20, 2020

Superbly Talented instructor

By Martin W

Jul 06, 2018

a good foundational overview

By Simon P d G

Apr 11, 2018

need an update of the course

By rj

Nov 07, 2015

really good and informative.

By Prashant A

Apr 05, 2020

Very helpful and insightful

By Hassan S

Feb 21, 2018

I really enjoyed the course

By Mili s

Jun 16, 2017

Thank you

Rhiannon Clifton,

By Walid H M

Jan 26, 2017

nice and informative course