Semana 1) Definirá las estrategias, objetivos y tácticas de Marketing Relacional y cómo esto se vincula con el correspondiente ecosistema de Marketing Digital.
This course is part of the Marketing Digital Specialization
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Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs Course 5 of 5 in the
Beginner Level
Approx. 8 hours to complete
Spanish
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs Course 5 of 5 in the
Beginner Level
Approx. 8 hours to complete
Spanish
Offered by
Syllabus - What you will learn from this course
2 hours to complete
Pilares de Marketing Digital
2 hours to complete
6 videos (Total 26 min), 3 readings, 1 quiz
1 hour to complete
Estrategias de Redes Sociales
1 hour to complete
5 videos (Total 18 min), 1 reading, 1 quiz
3 hours to complete
Publicidad Digital con Google AdWords
3 hours to complete
9 videos (Total 63 min), 3 readings, 1 quiz
2 hours to complete
Compra Programática de Medios: Publicidad online en tiempo real
2 hours to complete
4 videos (Total 14 min)
Reviews
- 5 stars89.55%
- 4 stars8.95%
- 2 stars1.49%
TOP REVIEWS FROM PROYECTO FINAL - PROGRAMA ESPECIALIZADO EN MARKETING DIGITAL
by KJul 29, 2021
muy bueno este programa , me encanto y aprendí mucho
by FSNov 12, 2017
Muy bueno, espero puedan desarrollar pronto un segundo nivel que nos posibilite estar al día con estas herramientas. Agradezco vuestro trabajo y claridad de conceptos.
by MTJan 21, 2021
Maravilloso curso, un repaso adecuado de los 4 cursos iniciales.
by DROct 26, 2020
Excelente Curso. solo quedan palabras de agradecimientos a la universidad Austral y a su grupo de docentes.
About the Marketing Digital Specialization

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