Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!
This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.
By Priyanka R•
A comprehensive & detailed introduction to the course giving out detailed guide to the 4Ps & implementation of digital marketing through the spectrum of 4Ps.
By shah i•
Excellent but coursera should help people in all over the world to understand easily your courses.they should include all kinds of language especially urdu.
By César A H M•
Gives a very good intro into digital marketing and the 4 base concepts of marketing while linking them into more detailed strategies and practices in each.
By ADARSH K S•
This course helped me in solidifying my fundamentals in the area of Digital Marketing....Thank you Coursera and Illinois University for your support ...
By James C W•
This class certainly forced me to think about the future of marketing and traditional retail.
The peer reviewed grading system left something to be desired.
By Christian M N•
Ce cours est d'une très grande importance pour une bonne compréhension de l'influence du Digital dans notre environnement.
Très bon cours, très attractif.
By shubham c•
A really great course to learn new techniques in marketing. Professoc Aric explains the concept very clearly and in such a way that anyone can understand.
By Vesna P•
I love the course but I don't like waiting for the other peers to finish assignments because it's slowing my pace and gets me out of the mood for learning
By Masrur R F•
I think this course was more or less an introductory one. Though it had very innovative ideas, but more advanced concept inclusion would have been better.
By Rabiul H C•
The course was extremely well organised and beautifully explained by the professor. Except for the video having less audio issues the course was perfect.
By Virginia A•
La parte a la que tienes acceso de forma gratuíta está muy bien, la pena es que no todos los videos tienen subtítulos en español pero se entienden bien.
By Jovi R•
After taking the course I can appreciate the wealth of information provided and I am also grateful for the vocabulary that I have learned along the way.
By Keith K D•
Very good course, having a degree in engineering I not much interest in marketing but I learned a lot Gave me an appreciation of Marketing as a subject.
I really had a great time learning this new skill , the course was very helpful learnt a lot of new things . Would definitely use the knowledge further
By Sebastián Q•
Great course and introduction to marketing. However, it would be 5 stars if the program and examples would be a little bit more updated to 2019 context
By Shilpi S•
It was a very informative course with lots of latest concept from real world and lots of recent examples of researches related to field from academia.
Хочу сказать , что этот курс сильно повлиял на мои взгляды моего будущего, могу сказать , что если вас интересует интернет и маркетинг , то go for it
By Lizzu D P•
Really I've learnt many things from this course,it is suitable for many people and easily can understand to all.Good course with real time examples.
By Carlos M B d S•
The course is quite good, but I think should you update your references and a few lessons as well. Some of them are dated from 2015 or before that.
By Daniel A•
I did learn new concepts and ideas during the course, however some of the articles offered for study are quite old when it comes to internet years.
By Vlad O•
The course is fascinating. Abundance of examples and cases studies makes it stand out. Definitely lots of insights and fresh thoughts on a topic.
By Sanket P•
This is an excellent course which extends knowledge about the various marketing strategies that firm are adopting in this changing digital world.
By Nicole D D A•
The only issue is that other students grade your exams and some of them are just mean, and grade your with 0 even if you did everything perfect.
By Dan S•
Good course, high level. I found the references a bit dated at this point, but the concepts remain true. Likely need to update the content soon.
By Pablo B•
Great course...I'd highly recommend it.
And peer-reviewed assignments are easy and helpful, to see how others process and apply the information.