Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!
This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.
By Aditya C•
the course is absolutely very amazing and interesting but its very lengthy it may be due to long peer graded assignment.
By Wyssal A•
Great course! I found in it useful insights in terms of marketing research anf the impact of digitalization on the 4Ps.
By Joe S•
Overall a very good course. Great academic perspectiv. Just need to update some exercises to compensate for web changes.
By Jennifer P•
Very interesting and well presented! The variety of examples and format were entertaining and really rich in knowledge!
By Ulfat R•
We learned a lot from this cours.Thanking to coursera and the university for giving studends such a good oppurtinity.
By Hong G•
The things learnt are interesting, but do not reach my expectation. I think it can invoke more thoughtful discussions.
By Ruchika S•
The overall information is helpful, nonetheless the course needs an update to have more current examples and details.
By ansanay s•
a very interesting course, with many examples and assigment that ask you to apply drectly what you learnt. Thanks !!!
By Jessica R•
Learned great information! Wish that the course was more up to date though, these videos were filmed back in 2013...
By Anish S•
The course was really interesting and a great learning experience through it's hands on exercises and case studies.
By Suresh B•
Overall the course was good, but some of the materials were not recent. i wish the most recent trends were included
By Eleonora C•
It's an interesting course, where I had the possibilty to discover new topics about marketing in a digital world.
By Billur U•
It was a fruitful course reinforced with case studies. Some references at the end of the videos should be updated.
By Amal D•
Good course and helped a lot to gain knowledge in digital world and various companies which uses these techniques.
By Angela H•
Great introductory course. There are bad audio and editing misses, but as a course itself was fun and interesting.
By Jennisha A•
Very insightful, I loved doing all the case study, they were really fun and made you want to do further research.
By Rocio F L•
Very interesting but I found it a bit basic. Anyway, it is a good introduction to the rest of the specialization.
By DAVID D•
it helps me to know what are the latest advances in the digital world and how that change the marketing four p's
By Vania T•
It is a very good course, but should have more Digital Marketing content such as SEO,.
By Thaw Z Z•
This course was acknowledge me about how was traditional marketing transformed into digital and mixed together.
By Viviana G T•
Whilst the course is really interesting I think it should be updated to new examples and available information.
By Gaurav B•
Great Faculty and the Course was Elaborated brilliantly especially the Various Case Studies.
Great Fun learning.
By Harshit J M•
HELLO SIR |MAAM
IT WAS SO GOOD TO LEARN A LOT FROM THIS COURSE I SHOULD SUGGEST EACH AND EVERYOBE TO DO THIS .
By Marcelo L•
Great value for money! You need this course if you want to upgrade your knowledge of the digital Marketing Mix
By James K•
Excellent course well delivered. There was a good balance between the lectures, readings and the assignments.