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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

15,481 ratings
4,993 reviews

About the Course

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( You will be able to: • Understand how particular digital tools are changing the development of products • Explain how digital tools allow for a more active role in promotion activities and product distribution • Understand the role of the customer in setting the price of goods and services through digital tools This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Top reviews

May 27, 2020

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

Jun 27, 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.

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4451 - 4475 of 4,903 Reviews for Marketing in a Digital World

By Rao M

Sep 25, 2020

A nice set of courses.learnt a lot from peers as well.

By Shuhanur R P

Nov 20, 2019

Excellent course. Learnt about many interesting thing.

By Bipin K

Feb 11, 2016

Great course overall, good lectures and good exercises

By Hasan R C

Jul 8, 2019

Very nice course on basic digital marketing concepts.

By Harshit S

Feb 18, 2019

I got to learn lot of new terms and marketing trends.

By Zeynep A

Dec 14, 2020

I like course,you can easily learn digital marketing

By Vantakula T

Nov 19, 2020

It is helpful to gain a basic knowledge on marketing


Jun 15, 2020

It has been indeed a whimsical learning experience..

By Tarun G

Sep 4, 2020

4P's of marketing is well explained in this course.

By Namira N 1

Jun 19, 2020

It was actually very good with lots of informations

By Ashutosh I

Jun 12, 2020

Got so many things to learn.

One of the best course.

By Rahul r

May 10, 2020

I learn in this course how to us the digital market

By Abdelhameed S A M

Dec 20, 2019

that is a great experience in future at technology.

By Aman b g

Sep 25, 2020

very helpful in getting the knowledge on marketing

By Aditya G

Jul 17, 2020

This course is related to the basics of marketing.

By Yashika t

May 25, 2020

I had a really nice experience learning new things

By Md. J I

May 15, 2020

Great opportunity to learn about digital marketin.

By Shubham

Nov 8, 2020

The professor from this course is truly awesome !

By Mariana D C

Jun 30, 2020

It is a good curse, I did learn a lot, thank you!

By Julieth F

May 4, 2020

I would love to receive feedback from my teacher.

By Dheekshitha K K 1

Sep 9, 2020

This course was really nice. I enjoyed learning.


Aug 15, 2020

great course for a starter in marketing sector !

By Om K P

Jul 29, 2020

thank you so much it was a wonderful experience

By Prathap.A

Jun 12, 2020


By Carlo T

Jun 7, 2020

Very nice class lessons were clear and egnaging