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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

15,494 ratings
4,998 reviews

About the Course

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( You will be able to: • Understand how particular digital tools are changing the development of products • Explain how digital tools allow for a more active role in promotion activities and product distribution • Understand the role of the customer in setting the price of goods and services through digital tools This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Top reviews

Jun 23, 2020

Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!

Jun 27, 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.

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4626 - 4650 of 4,907 Reviews for Marketing in a Digital World

By Michele F S C

Oct 1, 2018

Good knowledge!

By Anmol C

Jul 8, 2021

V​ery learnful

By Leonard W

Jan 7, 2021

Well explained

By Anand B

Oct 1, 2020

Awesome course

By 04 A S K

Jul 2, 2020

Well explained

By Anurag M

Dec 6, 2019

Awesome course

By Nahian R

Jun 19, 2021

so so helpful

By Aditya N

Jun 18, 2021

its was great

By Rita G

Feb 7, 2021

Great content

By Parvez P

May 22, 2020

Good. Subject

By Diksha S

May 1, 2020

Great Course!

By Neeraj S

Apr 20, 2016

fantastic job

By Shiv K S

Jul 20, 2021

good content

By samia y

Feb 11, 2021

very helpful

By Muhammet E K

Nov 5, 2020



Jul 20, 2020

great course

By Deleted A

Jul 2, 2020

very helpful

By Twinkle s

May 9, 2020

great course

By Gueler S

Feb 9, 2018

great course

By Angélica T

Jun 29, 2017

Good course!

By Shwetha D

Jun 1, 2017

Great Course

By Rahul R

Jul 20, 2021

thats good.

By abhinav s

May 13, 2021

Good course


Nov 18, 2020

Good Course

By Sani K

Sep 13, 2020

Good course