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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

13,152 ratings
4,230 reviews

About the Course

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( The course was initially launched in 2015, and has been updated in April 2020. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Top reviews

Jun 23, 2020

Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!

Jun 27, 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.

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1501 - 1525 of 4,134 Reviews for Marketing in a Digital World

By Ammar S K

Oct 8, 2020

Great experience, I have learned about how actual 4Ps work in digital marketing.

By G. C D A L J

Oct 6, 2020

Very Good and helpful course. teacher with very pleasant and coloquial attitude.

By manju p

Aug 8, 2020

i am so glad to learnt this course . i got a lot of experience from this course.

By Alejandro A G

Jul 9, 2020

Really nice course, everything its pretty interesting and really well explained.

By S. M

Jun 24, 2020

well established and covered that was all needed. the professor did a great job.

By Dulce G

Jun 2, 2020

Very good introductory course on digital marketing. I liked the cases and tests.

By Manish D C

May 28, 2020

The best course as it contains so many case studies and other extra information.

By Dnyaneshwaree S J

May 19, 2020

Very good course for fresher to understand the key concepts of digital marketing

By Kristina Z

May 3, 2020

Very informative and presented in a very entertaining way, highly recommendable!

By Oduntan M I

Apr 20, 2020

I'm so impressed with the quality of this course. Thank you for the opportunity!

By Carin V

Apr 13, 2020

Thoroughly enjoyed the content and delivery of the subject matter in the course.

By Mayank M

Apr 11, 2020

It was a great experience and would love to get connected to my mentor Mr. Eric.

By Edson d O V

Mar 21, 2018

The best COURSERA'S corse I did until now! and all COURSERA'S courses are great!


Jul 14, 2017

Im enjoying this course, its so well structured and the course is too the point.

By Nacer F S

Jun 10, 2017

Absolutely up to date with technology in terms of Marketing in the Digital World

By kailash r g

Mar 18, 2016

Excellent course in terms of knowledge and forming a base for digital marketing.

By T D P

Nov 21, 2020

Thank you for providing such a valuable opportunity to learn. Appreciate a lot

By Juan E A S

Nov 11, 2020

Me encanto este curso porque resforzo mis conocimientos en el marketing digital

By Ikram A

Oct 27, 2020

Very interesting course. I have never been so delighted to learn something new.

By Giulia Q

Jun 16, 2020

Perfectly structured, clear, easily accessible and really effective! Well done!

By Daria G

Mar 24, 2020

Very inspiring and has lots of good examples to illustrate the course material.


Dec 28, 2019

such a wonderful course and surely it will help me a lot in cooperative world.

By Angela F

Sep 13, 2017

Good overview, and excellent support. Piqued my interest in the specialization.

By William J B

Mar 30, 2016

Great teacher, great support, well-organized. Must be a great university, also!