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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

14,590 ratings
4,728 reviews

About the Course

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( The course was initially launched in 2015, and has been updated in April 2020. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and

Top reviews

Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

Jun 23, 2020

Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!

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1726 - 1750 of 4,621 Reviews for Marketing in a Digital World

By Giulia Q

Jun 16, 2020

Perfectly structured, clear, easily accessible and really effective! Well done!

By Daria G

Mar 24, 2020

Very inspiring and has lots of good examples to illustrate the course material.


Dec 28, 2019

such a wonderful course and surely it will help me a lot in cooperative world.

By Angie F

Sep 13, 2017

Good overview, and excellent support. Piqued my interest in the specialization.

By William J B

Mar 30, 2016

Great teacher, great support, well-organized. Must be a great university, also!


Mar 31, 2021

I really thank you for this online course ,I enjoyed learning on this platform

By Seyed A K

Jan 3, 2021

Wonderful course with a fantastic teacher and a lot of new useful information.

By Jennee R

Nov 23, 2020

I thoroughly enjoyed this course and am hoping to proceed to the next modules.

By Sakib M E

Sep 12, 2020

It was a great course. I have learnt a lot about marketing in a digital world.

By Phebean A

Sep 5, 2020

I really enjoyed the course and i am hoping to take more courses in this field

By Mukul J

Jul 15, 2020

Awesome.. Learned various thing... Thank u so much for introducing this course

By Iñigo R M H

Jun 29, 2020

helps you know the basics very well. good foundation for the courses to follow

By sristi d

Jun 6, 2020

this was a great coursera but didnot serve me with a certificate . please help

By Ellyne P

Mar 28, 2020

Really relevant stuff and can't wait to get on the 2.0 version of this course!

By Rishi R

Mar 19, 2020

I really liked this course because of all the digital tools that I got to know

By Ayush A

Jan 17, 2020

Great course method use is quite excellent and interactive session used for it

By Miguel A P M d S

Apr 10, 2019

Very good course, to lear about digital marketing and new ways to do marketing

By Leandro A d S

Mar 21, 2019

It is an amazing course! Full of content. I strongly recommend it to everyone!

By Harsh G

Sep 22, 2018

A must recommended course before going deep into digital aspects of marketing.


Sep 23, 2017

I really enjoyed this course and I have learned a lot. Definitely recommended!

By Jaime A M B

Aug 13, 2017

Excelente course, very intuitive and very well explained! Totally recommended!

By Darren B

May 13, 2017

Great insights with up-to-date information. The professor makes the class fun.

By Sabiha B K

Oct 31, 2020

this course is useful in digital field. the professor aslo good an excellent.

By Martina D

Sep 28, 2020

Amazing course! Professor Aric Rindfleisch explains all the topics very well!