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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

14,850 ratings
4,810 reviews

About the Course

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( You will be able to: • Understand how particular digital tools are changing the development of products • Explain how digital tools allow for a more active role in promotion activities and product distribution • Understand the role of the customer in setting the price of goods and services through digital tools This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Top reviews

Jun 23, 2020

Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!

Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

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1751 - 1775 of 4,700 Reviews for Marketing in a Digital World

By T D P

Nov 21, 2020

Thank you for providing such a valuable opportunity to learn. Appreciate a lot

By Juan E A S

Nov 11, 2020

Me encanto este curso porque resforzo mis conocimientos en el marketing digital

By Ikram A

Oct 27, 2020

Very interesting course. I have never been so delighted to learn something new.

By Giulia Q

Jun 16, 2020

Perfectly structured, clear, easily accessible and really effective! Well done!

By Daria G

Mar 24, 2020

Very inspiring and has lots of good examples to illustrate the course material.


Dec 28, 2019

such a wonderful course and surely it will help me a lot in cooperative world.

By Angie F

Sep 13, 2017

Good overview, and excellent support. Piqued my interest in the specialization.

By William J B

Mar 30, 2016

Great teacher, great support, well-organized. Must be a great university, also!

By kapardhi d

May 15, 2021

Fantastic course. Highly recommended for all the digital marketing enthusiasts


Mar 31, 2021

I really thank you for this online course ,I enjoyed learning on this platform

By Seyed A K

Jan 3, 2021

Wonderful course with a fantastic teacher and a lot of new useful information.

By Jennee R

Nov 23, 2020

I thoroughly enjoyed this course and am hoping to proceed to the next modules.

By Sakib M E

Sep 12, 2020

It was a great course. I have learnt a lot about marketing in a digital world.

By Phebean A

Sep 5, 2020

I really enjoyed the course and i am hoping to take more courses in this field

By Mukul J

Jul 15, 2020

Awesome.. Learned various thing... Thank u so much for introducing this course

By Iñigo R M H

Jun 29, 2020

helps you know the basics very well. good foundation for the courses to follow

By sristi d

Jun 6, 2020

this was a great coursera but didnot serve me with a certificate . please help

By Ellyne P

Mar 28, 2020

Really relevant stuff and can't wait to get on the 2.0 version of this course!

By Rishi R

Mar 19, 2020

I really liked this course because of all the digital tools that I got to know

By Ayush A

Jan 17, 2020

Great course method use is quite excellent and interactive session used for it

By Miguel A P M d S

Apr 10, 2019

Very good course, to lear about digital marketing and new ways to do marketing

By Leandro A d S

Mar 21, 2019

It is an amazing course! Full of content. I strongly recommend it to everyone!

By Harsh G

Sep 22, 2018

A must recommended course before going deep into digital aspects of marketing.


Sep 23, 2017

I really enjoyed this course and I have learned a lot. Definitely recommended!