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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

16,737 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time ( You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Top reviews


Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.


Jun 23, 2020

Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!

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3726 - 3750 of 5,282 Reviews for Marketing in a Digital World

By bello s

Sep 18, 2019

It's worth it!

By V D T

May 3, 2019

worth learning

By Mina M

Dec 18, 2018

perfect course

By Amir A A Y

Oct 16, 2018

perfect course

By Ana C

Mar 26, 2018

Amazing Course

By Seif A

Jan 13, 2018

A Great Course


Sep 18, 2017


By Akash M

Aug 29, 2017

simply amazing


Aug 11, 2017

very excellent

By Manjot S

Mar 7, 2017

Awesome course

By Jayashree

Dec 29, 2016

Awesome course


Oct 16, 2016

great examples

By Émilie B

Jul 31, 2016

Great class!!!

By Mariana F

Jun 27, 2016

Amazing course

By Timothy N

May 11, 2016

Amazing course

By Chirag S S

Mar 25, 2022

Good Teaching

By Mojtaba B

Oct 16, 2021

it was great

By Vũ L

Sep 9, 2021

Great Course!

By 18041259 N C T

May 21, 2021

very helpful

By Montana C

Apr 19, 2021

Great course!

By Felipe C

Mar 21, 2021

Great course!

By saloni p

Mar 21, 2021


By prachi n

Dec 15, 2020

best learning

By Shubham K

Dec 3, 2020


By Nur F I B A

Oct 22, 2020