It was a great course. Aric was a very proactive teacher and he uses very fresh and relevant business cases to teach. Awesome teacher. Very recommended course.

The lectures are interesting and easy to understand. I strongly encourage those who wish to gain basic understandings of digital marketing to take this course!

A good and solid introduction to digital marketing. The instructors have provided many interesting perspectives and actionable steps learners can use at work.

The course was very helpful. It gave a good insight how the digital world changed marketing. The professor was too good, he explained everything very clearly.

Excelente curso para actualizarse y entender mejor el contexto del marketing digital. Excelentes ejemplos, conceptos claros y un gran profesor. Aprendí mucho.

Awesome and interesting course, however lack of students cooperation is unsatisfying. The only form of cooperation is to ask each other to review submissions.

Great learning experience with practical and updated examples from a superb faculty...

hats off Aric!!!...look forward to more courses by you in near future...

It si a great course! It always kept me interested. Full of great information and examples. The practice activities are a great way to reinforce the concepts.

Excellent course, the videos were very useful to make the success of the course plus the quizzes ... Thanks for this great experience to update our knowledge!

Liked the way the course was conducted with snippets of interviews with the professors who are doing detailed work on relevant subjects and the case studies.

Very complete and insightful course. Full of practical examples and hands-on activities. Aric is a great teacher, and this was a great and up-to-date course!

Learning this course has been a great experience for me, the knowledge and skills which I have acquired from this course will help me in my future endeavors.

I learned so much and this professor is just great! explains very well the topics. I was happy to put my hands on some exercises and peer graded assignments.

I learnt several aspects to the four Ps that I hadn't learnt before in all my years of being a marketing scholar. It was really amazing, fun and interesting.

this course really gave me the vast knowledge of the digital marketing and it really helped me that how the virtaul marketing and business online takes place

This was a good course. I really like the instructor. I think he gives good examples and practical assignments to demonstrate the principles in the course.

The course was very helpful, I gained an understanding on the foundation of marketing and how its being shifted due to the rise of the digital revolution.

This is my first course which I have done as a paid course. Completed 4-week course within 3 days. That much exciting it is. Thank you, dear professor Aric.

Without any doubt, this is the best platform for learning Digital Marketing. Thank Your Coursera and thank you, my course coordinator, Mr. Aric Rindfleisch.

With my 15 years experience in sales and marketing I got a lot of practical ideas from this course. Thanks a lot to GIES and especially to Aric Rindfleisch

This an excellent introductory course for non-MBAs like me. i enjoyed it! the resource person was wonderful. I thank him for making the course so enjoyable.

Very practical course with a lot of example to clarify contents. In my opinion, it could be better to add more technical information and papers to download.

Great!!! clear and direct. Easy to understand for non native English speaks. Really interesting and not too much data, just enough so you can understand it.

Amazing content! Updated in 2020 this course totally covers todays momentum. Professor Aric is incredible and made it a lot more fun to study after work :)

The lectures were so interesting and the short videos, immediate quizes after each section, real life case studies made the learning so fun and easy going.