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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

4.7
stars
16,876 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

MS

Jun 23, 2020

Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!

SN

Jun 27, 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.

Thanks.

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1301 - 1325 of 5,308 Reviews for Marketing in a Digital World

By Christian K K

May 25, 2020

It is a fantastic course. It makes us know about the latest marketing strategies and ideas. Thanks a lot to sir Aric.

By Ruqaiya h a s

May 20, 2020

تعرفت على أهمية التسويق الرقمي وتعلمت ايضا كيف احلل الأشياء ا

وماهي الإيجابيات والسلبيات استخدام التسويق الالكتروني

By Mir M S H A

May 13, 2020

I have learned a lot, this is an amazing course and focuses on the 4 key elements of marketing in a digital environment

By Alexander N

May 3, 2020

Thought I knew a lot about digital marketing but learning the language was amazing. Best online course I've ever taken.

By Rajat N

Apr 18, 2020

Thanks a lot Sir. I really enjoyed the courses and all the case study were very helpful. Thanks a lot for your efforts.

By HIMANSHU R K

Apr 3, 2020

This course is very good and i have learnt many things and i enjoyed all the assignment which have been assigned to me.

By LE H T

Mar 14, 2017

A highly interesting course with a big fully picture of how digital tools are revolutionzing marketing in modern world.

By Suresh K

Feb 18, 2016

The course was very good. The instructor's way of teaching with real examples were practical and easily understandable.

By Anh T P

Feb 24, 2021

Provides very good marketing knowledge. I learned and expanded my Marketing knowledge in this course. Deserve 5 stars.

By Daria B

Feb 24, 2021

Very interesting and up today information and exercices, which is give motivation and interest to complete the course.

By Reggina D l R G

Dec 13, 2020

I loved it, the videos were concise and understandable. The assignments were well placed, interesting and challenging.

By Ali H

Jun 26, 2020

The best MOOC I have ever taken!

Thank you professor for making all the complex topics seem so simple and interesting.

By John O M

Jun 10, 2020

Highly insightful lessons delivered in an easy to understand and relatable manner.

Kudos to the Professor and the team.

By Maria M

Jun 1, 2020

it is an amazing platform for learning ...it is very much useful. appreciate for their team spirit and efforts given .

By HITESH J

May 22, 2020

"Marketing in a Digital World" has been a stepping stone for enriching your knowledge in digital marketing strategies.

By Abeer a b

May 21, 2020

This course made my basic concepts very strong and provided me with ongoing practical digital strategies in the world.

By Novruz A

Apr 15, 2020

I am very happy to be able to take advantage of this university course, which helps me learn a lot of new information.

By Hiếu P

Jun 17, 2018

I really like Digital Marketing! This course helps me a lot to know more about Marketing World. Thanks for everything!

By Sarah D

Sep 20, 2017

Great course that gave me a good overview of marketing in the digital world. I am starting to learn the industry lingo

By Imteyaz A

Oct 31, 2016

Great experience taking this course. Loved the way the explanations were given even the assignments were pretty handy.

By João F R R

Aug 31, 2016

Um curso muito bom e muito esclarecedor, considerando o nosso contato com as redes sociais e com as novas tecnologias.

By Anna A

Jun 28, 2016

High-quality, fun yet challenging coursework for the global learner. Engaging on many levels... strongly recommended!

By Shirin

Aug 6, 2023

I definitely recommended this course to anyone who wants to get specialist at Digital Marketing. Full of useful data.

By MD A R A

Aug 24, 2021

This is a very wonderful course for me. I have learned a lot of information about digital marketing from this course.

By Parveen G

May 9, 2021

Very Good Course. Learnt many new concepts with real life case studies in a vey simple and easy to understand manner.