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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

4.7
stars
16,865 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

MS

May 27, 2020

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

MS

Jun 23, 2020

Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!

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1801 - 1825 of 5,307 Reviews for Marketing in a Digital World

By Daniel T

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Feb 29, 2016

Gives a very good undestanding of current mayor trends in Marketing in a Digital World

By Sylvia S I

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Sep 28, 2021

I enjoy to attending this class. I learned many things about marketing in this course

By Melissa

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Jan 25, 2021

Thanks! Learned so much about the key concepts of marketing. I really recommend this.

By Meet J

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Oct 30, 2020

great course got to know many insights abt social media marketing. One of best course

By R K

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Jul 30, 2020

Professor Rindfleisch is a great teacher, really enjoyed the course.

love from India.

By SHUBHAM S

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Jul 22, 2020

Learned a lot in a very simple, and interesting manner, the videos are made very well

By Harsh a

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Jun 27, 2020

a great experience to study and revise my marketing course. thanks to the university.

By Woradee W

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Jun 8, 2020

Absolutely suggested to learn because you will get more updating about digital world.

By Anukriti G

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May 28, 2020

this course was amazing and i learned a lot of concepts related to digital marketing.

By keren c k t

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May 3, 2020

Great course. i learned a lot and i am so happy i was given the opportunity to learn.

By RAHUL K

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Apr 23, 2020

Examples are the best in this course because of this understanding concept is easier.

By Zahra A S

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Mar 4, 2020

Very easy to understand for marketing beginners, very insightful and makes you think.

By Amaryllis S

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May 30, 2017

I enjoyed this course! Thank you for the opportunity to learn something so important!

By Viral D

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Aug 21, 2016

Really worth it. I am planning to complete all 6 courses and might take more as well.

By João C

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May 9, 2016

Good precious insight of the marketing in this present era.

Thank you very much.

João

By Ricardo G P

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Mar 17, 2016

Great!!!

the course itself is an example of the potential that digital marketing have!

By Nelson D C G

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Feb 8, 2016

I think the whole process was very well composed and really enojoyed all the classes.

By Poorvi J

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Dec 2, 2020

amazing course and teacher was also great completely understood each and everything

By Gayathri B

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Nov 28, 2020

The best Moocs learning experience! which I never got from other learning platforms.

By Divya G

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Oct 16, 2020

I just want to let you know that its been a great learning for my professional life.

By Alevtina T

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Jun 11, 2020

Vey joyful and informative material. Thank you so much for new skills and knowledge.

By Arun P S

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May 21, 2020

Very good course for someone who wants to understand marketing in the digital world.

By Steven R F

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May 7, 2020

Great Course! Very helpful in helping to understand Marketing in the Digital Space.

By Samuel e

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May 5, 2020

i love the way you teach class and humor are really makes me calm. thank you so much

By Chris E D

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Apr 28, 2020

Excellent course! I learned more than I expected. I really enjoyed the case studies.