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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

2,510 ratings
667 reviews

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

Jun 23, 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

Feb 28, 2021

Enjoyed the challenge [some of it ethical] and the new learning.\n\nWell devised course with interviews from the 'field' to give the real world applications.\n\nThank you for your work Thomas & CBS

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351 - 375 of 660 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing


Aug 11, 2021

really interesting ... but not useful for my research!

By Heather S

Apr 24, 2019

Loved it! Can't wait to learn more. GREAT instructor.

By Thaignée P

Jul 18, 2017

Amazing experience, thanks for sharing this course...

By Raluca N

Jan 19, 2019

Extremely well explained course. It was a pleasure.

By William M d C

Sep 22, 2017

The best course related to neuromarketing. Perfect!

By Polina D

Mar 27, 2017

Great course! A lot of useful relevant information!


May 15, 2020

really very nice Course to boost up your knowledge

By Deleted A

Jun 30, 2020

Excelente information and excelent study material

By Kristine W

May 22, 2020

Great information , well laid out and instructed!

By María d M D C

Oct 1, 2020

It was very good. Now I can apply this knowledge

By Surendra D

Dec 24, 2019

Its desinged to make you a perfect neuromarketer

By Gracious D

Oct 31, 2021

A great course for an introduction to the field

By S A

May 16, 2020

Very unique topic and teaching was exceptional.

By József Á K

Nov 30, 2016

For marketers with open mind it is a must take!

By Carla G

Jun 11, 2020

Efectivo, directo, funcional y muy informativo

By Zack B

Jan 5, 2022

Super informative, engaging, and interesting!

By Jaione K

May 11, 2020

Very useful and interesting. Congratulations,

By Jefferson S

May 4, 2020

The course was a great learning experience !!

By inside o

Nov 17, 2020

good course .. it's interesting and exciting

By 冠云 王

Sep 7, 2017


By Manish S

Jul 19, 2017

Very informative, especially for a marketer.


Dec 5, 2016

Nice course, useful and interesting content!

By nita n

Oct 18, 2020

Excellent, The Future of Marketing Research

By Andrea G

Jun 1, 2020

Excellent course! Definitely recommend it.