Who is this class for: This class is for anyone with a keen interest in understanding consumer psychology and choice. Both students and practitioners with little or no prior knowledge of neuroscience are welcome. Prior training in economics, psychology or related disciplines are not mandatory but recommended.


Created by:   Copenhagen Business School

  • Thomas Zoëga Ramsøy

    Taught by:    Thomas Zoëga Ramsøy, PhD in Neurobiology, Certified Neuropsychologist & Assistant Professor in Marketing & Neuroscience

    Head of the Center for Decision Neuroscience, Department of Marketing at Copenhagen Business School, and Head of Danish Research Centre for Magnetic Resonance at Copenhagen University Hospital Hvidovre
LevelBeginner
Commitment6 weeks of study, 5-6 hours/week
Language
English
How To PassPass all graded assignments to complete the course.
User Ratings
4.6 stars
Average User Rating 4.6See what learners said
Syllabus

FAQs
How It Works
Coursework
Coursework

Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.

Help from Your Peers
Help from Your Peers

Connect with thousands of other learners and debate ideas, discuss course material, and get help mastering concepts.

Certificates
Certificates

Earn official recognition for your work, and share your success with friends, colleagues, and employers.

Creators
Copenhagen Business School
Centrally located in Copenhagen, the capital of Denmark, Copenhagen Business School (CBS) is one of the largest business schools in Europe with close to 23,000 students. CBS offers world-class research-based degree programs at undergraduate, graduate, and PhD levels as well as executive and other post experience programs.
Ratings and Reviews
Rated 4.6 out of 5 of 219 ratings

Sometimes, the lessons wanted to cover a lot of topics in a small frame of time, so it may be hard to follow up with everything without a background in general psychology. I absolutely loved the compendium of different scientific studies each week. Overall, it is a great approach as an introduction, but it may fall short if you want to go deeper. Nonetheless, I would highly recommend it

Vídeos didáticos, com conceitos gerais e focados em estudos acadêmicos.

Great course! A lot of useful relevant information!

Very interesting course. It helped me to start studying about the neuromarketing topic.