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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
3,222 ratings

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

JK

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This course has really helped me gain thorough knowledge and research direction in this field. Thank you Prof. Ramsay for the wonderful course material and very good examples.

SP

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Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.

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451 - 475 of 835 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By S A

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May 16, 2020

Very unique topic and teaching was exceptional.

By József Á K

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Nov 30, 2016

For marketers with open mind it is a must take!

By Marie H

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Jan 22, 2023

One of the best courses I have done. Thank you

By eirini r

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Jan 8, 2023

Extremely interesting and insightful

Thank you

By Ana B

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Feb 1, 2022

very useful, accesible and easy to understand!

By Carla G

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Jun 11, 2020

Efectivo, directo, funcional y muy informativo

By Damali P

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Oct 24, 2022

Great Course! Great Content! Great Lecturer!

By Zack B

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Jan 5, 2022

Super informative, engaging, and interesting!

By Jaione K

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May 11, 2020

Very useful and interesting. Congratulations,

By Jefferson W

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May 4, 2020

The course was a great learning experience !!

By inside o

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Nov 17, 2020

good course .. it's interesting and exciting

By 冠云 王

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Sep 7, 2017

很清楚的讓人大致了解到神經行銷學的相關概念，老師也介紹了許多有用的工具，對研究的啟發很大

By Manish S

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Jul 19, 2017

Very informative, especially for a marketer.

By Dionysios Z

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Dec 5, 2016

Nice course, useful and interesting content!

By Hari S

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Apr 28, 2024

An apt introduction to a fascinating topic.

By Valentina R

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May 18, 2022

Excellent content and very good explanation

By nita n

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Oct 18, 2020

Excellent, The Future of Marketing Research

By Wassim a

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Apr 23, 2024

شكلت لي أساس معرفي بهذا العلم المهم كمسوق.

By Andrea G

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Jun 1, 2020

Excellent course! Definitely recommend it.

By Levi O

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Feb 27, 2020

Amazing course! I thoroughly enjoyed it :D

By Roberto O S

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Mar 23, 2020

Greta Knowledge, exicited to learn more !

By Eyal D

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Oct 20, 2018

Surer interesting - very well structured.

By SELENE A R G

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May 29, 2024

EXCELENTE CURSO, LO RECOMIENDO AL MAXIMO

By valdes y

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Mar 15, 2020

Very insightful course.

I recommand.

Yapi

By NEUROMIND N S

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Nov 8, 2016

Excelent . We need a more advance course