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Learner Reviews & Feedback for An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School

4.7
stars
3,259 ratings

About the Course

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top reviews

SP

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Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.

AS

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Thomas has the rare ability to explain the difficult concepts in relatively simple terms. I think that this course provides a good introduction on consumer neuroscience for beginners.

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476 - 500 of 849 Reviews for An Introduction to Consumer Neuroscience & Neuromarketing

By Eyal D

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Oct 20, 2018

Surer interesting - very well structured.

By SELENE A R G

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May 29, 2024

EXCELENTE CURSO, LO RECOMIENDO AL MAXIMO

By valdes y

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Mar 15, 2020

Very insightful course.

I recommand.

Yapi

By NEUROMIND N S

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Nov 8, 2016

Excelent . We need a more advance course

By Konul

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Aug 23, 2022

thanks a lot for valuable information!

By saadia a

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Jul 31, 2019

Thank you one of the best online course

By Чистяков С С

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Dec 24, 2017

Very full and useful course. Thank you!

By simrun s

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Jul 25, 2024

Excellent course; very well explained.

By sadia s

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Jun 9, 2022

it is very helpful for acdemic career.

By HARSH D

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Apr 14, 2022

excellent course, highly recommend it.

By Sherry P

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Jun 19, 2020

Very insightful, engaging information.

By Α L

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May 1, 2020

excellent and very interesting course!

By Denia P

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Jul 29, 2017

Very enjoyable and easy to understand!

By Wojtek W

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Mar 25, 2017

Very interesting course for marketers.

By Muhammad t M

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Nov 26, 2016

One of the best courses on coursera...

By Marwa S

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Jun 9, 2024

Très utile pour apprendre les bases !

By Myrto T

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Oct 30, 2020

Great course! I highly recommend it!

By Oyunerdene

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Sep 5, 2018

Thank you. It was interesting course

By DOREN C

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Mar 25, 2022

Very good intro for Neuromarketing!

By Kavya S

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Nov 12, 2020

I really enjoyed the online course

By Iktimal M

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May 14, 2023

Very practical and easy to follow.

By kayode o

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Sep 23, 2022

Very impactful and easy to follow.

By Sarah a A

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May 31, 2021

excellent course...very enjoyable!

By Mark S

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Dec 11, 2016

Thanks for sharing your knowledge!

By Hugo F

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Oct 18, 2016

Great Course! Thank you very much!