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Learner Reviews & Feedback for Introduction to Google SEO by University of California, Davis

4.6
stars
9,901 ratings

About the Course

Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO with some fun practices to get seen in Google. You will be introduced to the foundational elements of how the most popular search engine, Google, works, how the SEO landscape is constantly changing and what you can expect in the future. You discuss core SEO strategies and tactics used to drive more organic search results to a specific website or set of websites, as well as tactics to avoid to prevent penalization from Google. We hope this taste of SEO, will entice you to continue through the Specialization!...

Top reviews

SS

Aug 9, 2016

Great course, very informative!! I can tell the classes are starting to be structured differently though. Not too much meat to this first course... reserving my opinion, until I go through a few more.

KP

Oct 2, 2023

This was a very helpful introductory course which helped me to understand further areas of study I need to pursue in order to be effective in this field! Thanks UC Davis, I really enjoyed this course.

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2026 - 2050 of 2,610 Reviews for Introduction to Google SEO

By anna s

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Oct 13, 2021

This course is an interesting overview of the world of SEO, but do not expect a job at the end of it. I learned a lot about SEO, but the actual application of SEO is something that you will not find in this course.

By Christopher A S

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Apr 12, 2016

Good introductory course take you through the evolution of search algorithms and what they were designed to optimize/penalize. Also introduced some good online resources. Looking forward to the next course in the

By Sparsh S

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Sep 25, 2021

I really enjoyed this course. Although I have been blogging from past 4-5 years, I have learnt a lot about SEO and other stuff. I still learnt something new from this course and best part is it was fun doing it.

By S H

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Nov 3, 2020

Content is good for people who have no experience in digital marketing or marketing in general, but for a topic that's always developing, the materials are several years outdated and that makes it less useful.

By Antony P

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Oct 14, 2016

The course was awesome.. Truly, I have learned about the introduction of the web and the birth of search engines, followed by their progression and development through out the modern era. Thanks to the Team.

By Omar M

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Apr 23, 2020

It was very helpful, appreciate the instructor enthusiasm and i got very useful information about SEO as a start. Yet it will be much better to add more examples from real life in the course content. Thanks.

By Thierry L S Y

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May 22, 2019

I liked the course. You still have to use English easier and better articulate. Decrease the speed of your speech as well, as it is a little difficult for non-English speakers to understand better. Thank you

By Flavie L

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Nov 19, 2017

This course provides a lot of information and seems like a good introduction, however a lot of memorization is involved in order to pass the quizzes. I look forward to continuing on this SEO specialization!

By Alyssa C (

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Dec 15, 2022

In order to actually apply the knowledge, one seems to have to continue with the whole set of specialization course. Otherwise, good course on building the essential knowledge of how search engine works

By Tanveer A S

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Mar 24, 2016

This is a wonderful Course to understand the Basics of SEO. A person who don't know anything about SEO can learn many things. (Not recommended for those who have good understanding of SEO Basics before)

By Dr. C G V

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Jun 12, 2020

The course was very comprehensive and exhaustive on On-Page SEO.

Can include more details about Off-Page SEO and Domain related SEO.

Overall a very well explained and useful Course.

Thank you Very Much.

By awinash s

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Feb 13, 2020

It was a great course for an overview of SEO and you’ll learn about the algorithms used by Google.

I recommend this course for every beginner who is interested in learning Search Engine Optimisation.

By Vaibhav J

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Jul 13, 2023

great course, just wish it could be more user friendly like whatever is being explained is displayed on screen. the quizzes were difficult so hence thats why. otherwise great knowledge i received

By Wendy B

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Jan 21, 2018

I really enjoyed the "Introduction to Search Engine Optimization" course. It brings a good overview of the basics, and I was very impressed with the number of extra materials provided. Thank you!

By Lim F Y

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Jan 1, 2021

The course is ok but probably would appeal more to those who are really interested in SEO...I sometimes fell asleep half way through the videos. It would be nice if the provide better graphics.

By Anushka R

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May 19, 2020

I liked how she started from the introduction and super basics about the course and then dived into the core part of it. Even though it was a four week course but there's a lot to learn still.

By Monojit D

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Oct 1, 2019

The course has given a detailed idea about what SEO is and how it has evolved over the years however I am expecting a more hands on practice season which was not included in this basic course.

By Shailesh G

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Jul 24, 2019

This course is amazing. As a course name gives you an idea about its topic it's just an introduction of SEO. But it is very important for everyone who wants to do SEO for his/her website/blog.

By SHOUNAK S

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Dec 4, 2020

Didn't have much idea about SEO until now. A really good course to help gain knowledge in the various ways Search Engines come up with algorithms. Had a very positive and learning experience.

By Thuy A O L

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Nov 19, 2020

It's a very complete and interesting course around SEO techniques and history. I only new about techniques so the context/ environment / timeline from the past was very enriching. Thank you!

By Yuwen L

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Sep 6, 2017

This SEO concept is very new to me, and I find it helpful after going through the modules.

The outside links are interesting as well. I just think you can dive more deeply into some topics.

By Stuti B

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Aug 3, 2020

I liked the course but for some questions, I could not find the answer in the course. For example, in module 3, the question regarding which of them are not traditional algorithm updates.

By Leonardo S

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Oct 6, 2016

If you have time, it is a good course to start to understand how SEO works. If (like me) you work and don't have time, it can be a little too much useless especially in some parts of it.

By Adrian T

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May 12, 2020

Very good intro into what SEO is all about, and a great starting point for fresh SEO's. Don't expect very in-depth or technical info - while it's covered, it's done so at a high level.