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Learner Reviews & Feedback for Introduction to Google SEO by University of California, Davis

9,026 ratings

About the Course

Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO with some fun practices to get seen in Google. You will be introduced to the foundational elements of how the most popular search engine, Google, works, how the SEO landscape is constantly changing and what you can expect in the future. You discuss core SEO strategies and tactics used to drive more organic search results to a specific website or set of websites, as well as tactics to avoid to prevent penalization from Google. We hope this taste of SEO, will entice you to continue through the Specialization!...

Top reviews


Aug 9, 2016

Great course, very informative!! I can tell the classes are starting to be structured differently though. Not too much meat to this first course... reserving my opinion, until I go through a few more.


Jul 10, 2020

The way of explaining the terms is excellent and content is very good . I leant many new things from this course. Going to do all the courses of this specialization. Thanks for the wonderful content.

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2351 - 2375 of 2,411 Reviews for Introduction to Google SEO

By Anthony J P

Oct 14, 2020

I don't feel I gained a lot through this course.

By Amit M

May 31, 2018

Its a good course for basic understanding of SEO

By L. S

Jan 26, 2017

More on the history of SEO rather than tactics.

By Azad I

Jan 20, 2021

Very clear but can be shorter at a faster pace

By Aswin T

Mar 18, 2017

need to be more advanced even for a beginner.

By Josep B

Jan 30, 2018

More practice would be desirable.

By Pramod P

Aug 23, 2020

Less practical work videos.


Apr 18, 2020

I want to leave the course

By Peter T

Sep 3, 2017

Very sparst profund info.

By Maddalena S

Aug 27, 2017

Good introduction to SEO

By Rifky A

Mar 11, 2021

too much history T_T

By John M G

Feb 13, 2021

it was a nice cotse

By Nishith R R

Jul 18, 2020

Very good guidline

By Christos L

Jan 31, 2021

Not good enough.

By Ángela C S

Jul 18, 2020

A lot of theory

By Sharron D

Feb 13, 2016

Good course

By Jessica B

Mar 20, 2016

Quite good


May 7, 2021

Too long

By Duc N

Aug 19, 2021

it's ok

By alaa h

Aug 14, 2020


By Manali S B

Jun 1, 2020


By Rokkam A

Aug 13, 2019


By Amanda M

Feb 23, 2021

The organization of this course was ineffective. It started with careers in SEO, even though it hadn't yet taught us anything about SEO to give us an idea of whether those would be interest to us. It then spent a week on history involving a lot of memorizing names of people and systems which is not very practical. Then a ton of content was crammed into the second to last week and only a small amount into the final week. Over all, I signed up for an introduction to SEO but didn't learn much practical information about SEO, particularly from the videos. I would not recommend this course as an introduction to the skills of SEO.

By Prajjwal M

Oct 31, 2020

I've been practically doing SEO for over 5 years now. I started with Internet Marketing and SEO when I was 14 years old.

I expected to learn some practical things. Unfortunately, this course is more of a "History" of SEO & Job Search than an introduction to SEO.

I feel doing the whole specialization would make sense, but not this course individually.

Almost no practical aspects of SEO were discussed. Pure theory.

The readings of the course have been carefully picked and are worth a read. It will take up the majority of your time and that'll be worthwhile.

By Luke G

Oct 21, 2018

It's somewhat harder to learn information and retain it when the speaker is stumbling over their content. Additionally, there are ways to show SEO optimization in a more interactive way. I think this course could be improved with a more thoughtful look at the content.