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Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
13,141 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

SA

Aug 25, 2022

I like the fact that the session are short yet very clear and to the point

The assignments are very helpfull and the peer to peer method helps see and understand more about different points of view

JM

Jul 20, 2022

I loved going over the first couple weeks into the course, but I truly have loved the last 3 weeks as they have really opened my perspective on how I will go about building my brand. Thank you so much

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576 - 600 of 4,093 Reviews for Introduction to Social Media Marketing

By Ju S

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Sep 26, 2023

O curso é bastante completo para as bases de Social Media Marketing. Se você já é um profissional da área, é um bom material para revisitar e afinar certas partes.

By Inta R

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Sep 10, 2023

Great introductory course that provides clear and relevant information and thoughtfully planned quizzes and projects to ensure comprehension of the topics covered.

By Angela D R

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Mar 22, 2022

Good foundation and basics of social media marketing - will do the exercises again from time to time to remind me of the core principles of social media marketing.

By David M

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Dec 1, 2021

I learn a lot of new things in this course and now I believe I can reach all my goals in social media marketing. Even I leaned carrier options through this course.

By Chad B

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Nov 10, 2020

Good introduction. I already have several years of experience in the field so I am ready to keep going & hopefully learn more of the things I do not already know.

By Kieran G

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Aug 19, 2022

Big fan! So much good information! I was truly fascinated by all the great infor If you are somewhat interested in Social media marketing, give this course a try!

By Juliet M

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Jan 16, 2022

I loved this course so much! It was short and to the point. Very reasonable work and I loved that everything was clear and not confusing. I would 10/10 recommend.

By Yulistika F I

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Dec 31, 2021

Such an amazing experience for me to get a lot of information for hear. I hope anything that i get from here could help me achive my dream career in the future <3

By BERFIN Y

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May 17, 2021

This course was really helpful for me. I learnt all the necessary basics that I needed about Social Media Marketing and I am so excited to move forward. Thanks <3

By Nassif A K

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Nov 8, 2020

As someone who has experience working in Social Media Marketing, I di recommend this course for both experienced individuals and beginners, especially the latter.

By Said R

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Sep 23, 2023

A wonderful introduction to the field of marketing, and the method of delivery is very beautiful from the honorable professor. Thank you for offering this course

By Rachel B (

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Feb 12, 2023

I thoroughly enjoyed this course. The instructor was wonderful in presenting the information in a personal and professional. Thank you Meta for this opportunity!

By Anas M

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May 14, 2022

Ich habe echt wirklich neue Infos gelernt und die Kompetenzen ausgeübt. Der Kurs ist auch sehr gut strukturiert und hilfreich für die Anfänger in diesem Bereich.

By Penny S

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Apr 21, 2022

A wonderful introduction - I've already learnt so much. The delivery of the course is engaging and the materials provided are packed with information. Thank you!

By Mazil K

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Mar 4, 2022

it made me understand the basics and valueable knowledge on how the social media marketing can be done and what importantance social media marketing has to offer

By Janingapara K

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Sep 19, 2021

Miss Anke was clear and precise in all lessons and her vibrant personality kept me interested. Looking forward to finishing the rest of the Specialization course

By Ilyas S

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Jun 22, 2021

Fantastic course helps to understand the basics of social media, general marketing ideas and communication with customers via variety of social media channels...

By Ahmed H N

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Apr 1, 2021

I want to thanks the organiser for this Great course I am very happy to be one of the people who know this knowledge this is very great thanks Coursera , Anke :)

By David A

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Jan 8, 2021

This was really good, it conveys a great sense of what social media marketing is all about and more, there's enough info to awake that curiosity within yourself.

By Nakita H

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Jun 21, 2023

The course was amazing, learned so many new things that will help me boost my business through social media.

Being able to learn on my own timing is so perfect!

By Sehrish A f

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Dec 15, 2022

Love the content, Highly appreciated Aptly and Coursera introducing this course. And the mentor Anke Audeneart is so energetic makes the content more authentic.

By Zuzana K

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Jan 21, 2022

Good start to understand the dynamics of social media landscape. I really like the pactical exercises and that you have the possibility to work on your project.

By Alexandre

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May 11, 2021

Love the content and the teacher, very well explained! Separated in small units, easy to take breaks to keep the optimum concentration. Love the course, thanks!

By Cherrynelle P

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Jan 16, 2021

Very helpful, informative, and easy to digest. All the support materials (i.e. readings) also helped a lot in further explaining the lessons discussed per week.

By Margaret A L

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Jan 14, 2021

Great general overview. With a nice mix of case studies, activities, and lectures. Well organized and easy to understand, learn, and apply to the 'real world'