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Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
13,134 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

MP

Dec 26, 2020

Anke is just awesome! Her way of teaching the course keeps me engaged and eager to learn more. All the materials were explained in a clear, concise and and easy to follow ways. Really a great content!

SA

Aug 25, 2022

I like the fact that the session are short yet very clear and to the point

The assignments are very helpfull and the peer to peer method helps see and understand more about different points of view

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776 - 800 of 4,092 Reviews for Introduction to Social Media Marketing

By Allen B

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Mar 8, 2021

Vert informative and well-thought course. I know it's just the introduction but I already learned a lot and I think I can start already!

By Blessing U

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Apr 23, 2023

This course is absolutely insightful and quite core for everyone looking to work with social media

i am quite grateful for this platform

By Joella A B

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Aug 3, 2022

Very infromative and I gained more knowledge about social media marketing. I hope with those learning I will be able to start my career.

By Jamie G

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Jun 9, 2022

This is a great course covering things that every social media manager should know. It was taught beautifully and I enjoyed each moment.

By Ting-Han C

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May 26, 2022

Sometimes there would be no peer's submission to review, which might make you unable to finish the course. I hope this could be changed.

By sumanth a

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Aug 16, 2021

IT WAS REALLY A GOOD EXPERIENCE ! THE EXPLAINATION AND THE PATTERN OF SYLLABUS WAS VERY GOOD!

THANK'S @COURSERA FOR THIS OPPORTUNITY !

By Rubén L A

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Aug 4, 2021

I love the way you can complement all the theory with practical exercises of real situations, its very interactive and clear, great job!

By Lavonda T

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Jul 5, 2021

It's informative and interesting. I learned a lot when it comes to the different platforms of Social Media. Excited for the next course!

By Pandora L A W

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Dec 12, 2020

The instructor Anke Audenaert is very interesting and engaging with her knowledge. Well done so far. Looking forward to the next course.

By Botnaru V

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Dec 7, 2020

Lovely course, what I appreciated the most was specific way of giving the information - only most needed notions combined with practice!

By Larissa D V

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Aug 27, 2023

Comprehensive introduction to Social Media Marketing. Presents terms in an accessible manner and has good practices to ensure learning.

By Emma K

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Jun 20, 2023

I love the simplicity of the course material. As someone with no marketing background it was easy for me to understand the course work.

By Francis O E

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May 23, 2023

The course was so interesting and also an eye-opener about the socola media world.The videos are well detailed and intresting to watch.

By Carmen N

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Jan 13, 2022

The course is really helpful where all the social media platforms and functions were being well explained. I've learnt alot! Thank you!

By Shivam P

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May 9, 2021

I believe this course has include all basic ideas and information which you if you are new to this environment and yes it helps me alot

By Isuraidah B I

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Nov 30, 2020

Great course! The most thorough social media course I have ever participated even though it is an introductory level. Truly recommeded!

By Sizwe K

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Feb 22, 2024

I have really enjoyed the introduction; it has opened my eyes and made me aware of different platforms i can use to market a business.

By Monica R

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Jun 23, 2023

Lots of clear-cut information about familiar social media platforms. I gained a better understanding of how to use each platform best.

By Heiko F

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Dec 19, 2022

Extraordinary!

I've been 25 years in sales and marketing and I know how many work that was.

Perfect content and outstandig presentation.

By Saumil P

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May 23, 2022

I feel lucky that I enrolled in this course. I feel great about it and wish to complete all the remaining courses as soon as possible.

By Chidiebere U

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Oct 7, 2021

Very informative and tasking. This helped ensure I was retaining every bit of information I was provided with. I really learned a lot!

By Maria V

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Jan 12, 2021

It was a fun and nice course. I ve learned how to wisely choose the right social media in order to make my products and services stand

By Thanh H N

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Jan 3, 2021

really useful and interesting, I didn't think that there is so many things to learn about social network other than updating newsfeed.

By Annelyn N

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Nov 22, 2020

I have been using social media for a long time but through this course, I was able to be guided to use it efficiently and effectively.

By Victor A

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Apr 7, 2024

Me ha encantado, aunque algunas lecciones pueden ser obvias, la verdad es que hay cosas nuevas que aprender en cada video y segmento.