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Learner Reviews & Feedback for Sport Sponsorship. Let them Play by Universitat Autònoma de Barcelona

195 ratings
49 reviews

About the Course

Are you interested in sport sponsorship? Would you like to understand which actors participate in sport sponsorship? Would you like to know the latest and innovative proposals that are arising in the sport sponsorship world? Are you interested in learning and connecting with sports enthusiasts/students from all around the world? The Universitat Autònoma de Barcelona and the Johan Cruyff Institute jointly offer this introductory course in sports sponsorship for all those interested in knowing how to create a sponsorship plan for a sports event. There are no special requirements to take the course. Thanks to this course you will be capable of facing a real challenge: the activation of a sponsorship plan for the Johan Cruyff Foundation....

Top reviews

Jun 21, 2017

This course has enabled me to gain knowledge about Sports Sponsorships. It is a very good introductory course for those who are looking to gain knowledge about the subject at the initial stage.

Jul 22, 2020

had a great experience learning new and detailed things about concepts used in the sport sponsorship sector!! thanks to the Cruyff team for being so supportive and helpful.

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26 - 47 of 47 Reviews for Sport Sponsorship. Let them Play

By Ben A J

Aug 27, 2020

It allows you to be creative

By Anderson L

Aug 22, 2018

Excellent! Highly recommend!

By Gerardo P

Mar 30, 2018

Excellent course!!


Sep 5, 2020

Excellent course

By atef n

Aug 24, 2017

Excellent course

By Niku M

Jan 25, 2017

goood the best

By Esteban C

Jul 7, 2020

great one

By Ernesto G C

Feb 19, 2017


By Priya H

Apr 21, 2020


By Sathwik. H

Apr 21, 2020


By raghav n

Nov 19, 2020

Informative course with good content. The topics were really well chosen and the interviews with industry professionals were interesting. The assignment was well thought and relevant for anyone who wants to work in the sponsorship sector. A thorough research and creative skills were needed to write the assignment. All in all a good learning experience. A slight alteration to the length and of the modules and also adding real world examples to topics would be even more engaging.

By Stephen K

May 11, 2020

I think the concept of peer reviews should be scrapped. It's a very unfair indicator of the proposals considering the effort and hard work that is put into it. However aside from that the course was very enjoyable and I learned a lot. Thank you.

By Vedant S

May 27, 2020

Sport Sponsorship: Let them Play is course well-suited for beginners. It covers basic of sponsorship and activation. I believe it needs to get updated to the current scenario by introducing digital activation in sponsorship.

By Suresh K

Apr 10, 2020

This course is very important for those who want to learn the Sports Sponsorship. It provides an insight about many case studies in sports sponsorship. Great case studies and interviews. Thanks for the course.

By Pragathis K

Jun 10, 2020

Great insights into the world of sports sponsorship especially football.Do give it a try! All the best

By Mhd H M E

Sep 2, 2019

It is for beginners, I benefited a little bit however this course helped me to refresh my knowledge

By Rodrigo V G

Feb 16, 2018

Very good the terms and examples, but i felt sometimes going in disorder.

By Youssef Y S

Aug 13, 2019

The readings is very informative

By Leonardo G R D

Aug 7, 2020

Good course. Could be more deep

By Sidhant M

Jun 14, 2020

Very enjoyable and informative

By Albert G O

Dec 24, 2019

El curso está bien a nivel práctico con el objetivo de desarrollar un pequeño proyecto de colaboración. Sin embargo, creo que le falta mucho contenido teórico para poder aprender sobre Sport Sponsorship. De hecho, hay una falta de herramientas importante para poder desarrollar el proyecto al final. Cabe decir que esto te obliga a tener que informarte por tu cuenta y te ayuda a entender un poco más, pero la conslusión es que falta temario.

By Federica C

Jun 12, 2020

Very poorly organised course, rather than going into the details of the sponsorship process and how it works, the strategy behind it and in depth analysis of sponsorships of the past it just stays within the local area and only pushes to check the work of the Cruyff Foundation. Would not recommend.